Brazilian football club Palmeiras has enlisted online betting company Dafabet as its first-ever official sports betting partner. As part of the collaboration, Dafabet will benefit from exposure at the club’s Allianz Parque home stadium, interview backdrops, Palmeiras Plus TV, along with the club’s football academy and across its social media pages and official website. Roberto Trinas, Executive Director of Marketing …
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Norway’s Ministry of Culture has introduced a new Gambling Law, implementing tighter restrictions on unlicensed international betting companies operating in the country, as well as their affiliates. Proposed by the government on 18 June and described as a ‘milestone’ by Abid Raja, Norweigan Minister of Culture and Gender Equality, the new bill aims to merge the nation’s fragmented gambling frameworks. …
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The governing bodies of Swedish horseracing have agreed to trial a new ‘V64 Xpress’ competition format, seeking to revive audience participation with Swedish trotting’s winter schedule. Beginning from 17 September, Svensk Travsport – Swedish Trotting’s governing body – will test its new V64 Xpress competition format, hosting simultaneous back-to-back trotting races across two ATG racetrack venues. Svensk Travsport and ATG …
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The Jockey Club is reportedly considering expanding the Cheltenham Festival to include a fifth day by 2023, as the organisation looks to ‘explore every option’ to improve both the event and the sport of horse racing, according to The Telegraph. Should the Festival be expanded, it will join Ireland’s Punchestown Festival and the recently concluded Royal Ascot event, the latter …
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SportCast, a pioneer of the BetBuilder concept, is eyeing the ‘next phase’ of its vision to redefine the sports betting experience with the backing of Scientific Games. SBC News caught up with SportCast Managing Director Ryan Coombs and Operations Director Matthew Turk to find out how the recent acquisition will help drive future innovations from SportCast. This includes its ambitious plans …
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The esports odds feed from Oddin will be made available to Altenar sportsbook clients as part of a new partnership between the two. Altenar confirmed that the feed, which comes with live-streaming, multiple live markets and over 80% uptime for a wide coverage of esports tournaments, is the latest ‘premium quality data feed’ to be integrated with its in-house developed …
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BoyleSports is monitoring William Hill developments closely, as the Dundalk betting group eyes executing its long-mooted UK expansion by acquiring ‘some-or-all’ of William Hill’s retail portfolio. Led by new chief executive, Mark Kemp, BoyleSports joins a raft of competitors eyeing William Hill offcuts – as UK and European assets will not be maintained by new owner Caesars Entertainment who completed …
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Following the success of the first edition of the Pinnacle Cup this March, Pinnacle Cup II will become the latest in the series – held between 28 June and 16 July 2021. The sequel will see top-tier CS:GO teams from around the world battle it out once again for a share of the $100,000 prize pool. Pinnacle will continue working …
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SBC Digital North America delivered on its goals of providing insightful conference content, showcasing the latest industry innovations, and creating an effective platform for making business connections, a survey of attendees has found. The online conference and exhibition for the sports betting and igaming industries achieved a Net Promoter Score (NPS) of 67, as the overwhelming majority of delegates who …
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Spillemyndigheden has released its ‘2020 Danish Gambling Report’, revealing that the online casino vertical achieved a greater market share than sports betting for the first time. Denmark’s regulator – headed by Anders Dorph – revealed that overall online casino revenues amounted to DKK 2,453 million (€330m) representing a market share of 27% – whilst sports betting accounted for 25% of …
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