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SBC Digital Summit: “Affiliates must be more agile in the way they operate” – Stuart Simms

SBC News SBC Digital Summit: “Affiliates must be more agile in the way they operate” - Stuart Simms

The current pandemic has highlighted the need for companies to become much more agile in the way that they operate, explained Stuart Simms, Group CEO of XL Media and former Global CEO of Rakuten Marketing. Delivering the day-five keynote at this week’s SBC Digital Summit, kicking off the Juicy Stakes sponsored Digital Marketing Day track, Simms told delegates that affiliates …

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Virtuals and esports – what’s legal for the US market?

esports

For the latest Better Collective Spotlight, we asked USBets.com to explain what is legal in terms of virtual sports and esports in the US, before Better Collective outlined how it is adapting to this time of crisis – including a “quick switch” for its Rotogrinders.com platform. The entire gambling industry is looking for creative alternatives to traditional betting markets during the COVID-19 …

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UKGC strengthens commissioner ranks for critical 2020

SBC News UKGC strengthens commissioner ranks for critical 2020

The UK Gambling Commission (UKGC) has this morning confirmed the appointment of four new commissioners, strengthening its regulatory oversight for a crucial 2020 agenda and further future proceedings.   The commissioner appointments have been approved by the Department of Digital, Culture, Media and Sport (DCMS) – allowing Terry Babbs, Brian Bannister, Jo Hill and Sir Martin Narey to join UKGC governance …

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David Clifton: Licensing Expert – Better the devil you know…

SBC News David Clifton: Licensing Expert – Better the devil you know...

As I write this, I am greatly looking forward to moderating the “Brand Control – Working with Affiliates” panel session during the “Digital Marketing Day” of the ground-breaking SBC Digital Summit. This will be a highly topical session because, looking back on what has happened in gaming regulatory terms since the commencement of the COVID-19 lockdown in the UK and …

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Swedish leadership hits back at Shekarabi’s ‘torpedo orders’

SBC News Swedish leadership hits back at Shekarabi's 'torpedo orders'

The Chief Executives of Sweden’s leading online gambling businesses have written to the government urging for the suspension of temporary deposit restrictions sanctioned by the Ministry of Health & Social Affairs. A letter co-signed by Pontus Lindwall (Betsson), Henrik Tjärnström (Kindred Group), Gustaf Hagman (LeoVegas), Therese Hillman (NetEnt AB) and Ulrik Bengtsson (William Hill Plc / Mr Green) – urged …

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Sportal365 to power efbet’s multi-market content strategy

Sportal365

CMS platform provider Sportal365 has expanded its partnership with efbet, Bulgaria’s largest sportsbook and casino operator, to engage a wider set of sports audiences and increase player conversion through editorial content. Already deployed in Bulgaria, efbet CEO and founder Tzvetomir Naydenov confirmed that it is planning to use the Sportal365 platform as a lead generation tool in markets where there …

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GRH APPG urges BGC to increase safer gambling measures during lockdown

SBC News GRH APPG urges BGC to increase safer gambling measures during lockdown

Carolyn Harris MP has called for the Betting and Gaming Council (BGC) to expand on its suspension of TV and radio gaming advertising during the COVID-19 lockdown ‘to truly protect vulnerable people at this time’. The Chair of the Gambling Related Harm APPG released a letter sent to Brigid Simmonds OBE, Chair of the BGC, which welcomed the recent decision …

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SBC Digital Summit: Customer circumstance is the hardest dynamic to gauge under a crisis scenario

SBC News SBC Digital Summit: Customer circumstance is the hardest dynamic to gauge under a crisis scenario

The first-panel session of the Payments Day track, held on day-four of the inaugural SBC Digital Summit, debated how COVID-19 disruptions will impact all dynamics related to AML, fraud and customer verification measures. Payment Expert Editor Joe Streeter led discussions on key industry disciplines that were in the midst of an overhaul, prior to the virus spreading and creating a …

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William Hill signs pan-European advertising code

SBC News William Hill signs pan-European advertising code

William Hill has confirmed that it has signed the pan-European code of conduct for responsible advertisement released earlier this week by the European Gaming and Betting Association (EGBA). By joining the initiative, William Hill has committed to the long-term vision set out by the EGBA when it comes to rolling out standards for gambling advertising content in Europe.  The “Code of …

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