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Experts call for thought-out approach to sports betting regulation in the US

sports betting

Jake Williams, head of legal for the US at Sportradar, said that alignment with the major US sports leagues was a good idea for sports betting stakeholders, but stopped short of taking sides in a hot debate over the presence or absence of an integrity fee and official data. Speaking at last month’s Betting on Sports conference, Williams defended the …

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SBC Bookies Corner: Sprechen Sie Brexit?

SBC News SBC Bookies Corner: Sprechen Sie Brexit?

With just six months left for the UK to negotiate its withdrawal from the European Union, the country appears divided and rudderless with regards to its future. Whilst political rumours are rife with regards to negotiations and career manoeuvres, critical Brexit questions remain unanswered…SBC gets the bookies lowdown as the UK enters crunch time Brexit! ______________________ SBC: With under six …

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SBC’s On The Ball – Wembley sale moves a step closer

SBC News SBC's On The Ball - Wembley sale moves a step closer

This edition of ‘On The Ball’ looks at the digital growth of Manchester United, the potential sale of Wembley stadium moving a step closer and a significant rule change for next season’s Champions League. Uninspiring performances not hampering Manchester United’s digital growth Despite a turbulent period on the pitch, Manchester United reported record revenue of £590m for the 12 month …

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Paddy McDermott: SportCaller – Racing coming out on top for retention

SBC News Paddy McDermott: SportCaller - Racing coming out on top for retention

SportCaller’s Paddy McDermott (Digital Performance Director) unpacks the rapid rise of free-to-play games, explaining how horse racing is reducing client churn levels and boosting customer value. _____________  The free-to-play value proposition for bookmakers is happily a clear and provable one. Chiefly, the general perception is that they provide the mechanism to acquire players in great numbers at a low cost. …

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Utilising the Ryder Cup to drive golf betting

SBC News Utilising the Ryder Cup to drive golf betting

As a betting product, golf has grown exponentially in recent times and with the Ryder Cup nearing, there is no better time for betting operators to maximise the drive of the sport. Ahead of the eagerly anticipated start of the tournament, SBC spoke to Mike Murphy from OnlineBettingSites.com about how affiliates and sportsbook operators can work together to take advantage …

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Better Collective Spotlight – bettingexpertLIVE – The ultimate second screen experience for in-play consumers

bettingexpertLIVE

In the third instalment of SBC’s Better Collective Spotlight series, we spoke to Philip Trampe, PR Team Lead for Better Collective, to get the inside line on bettingexpertLIVE. Trampe was on hand to tell us more about the site designed to showcase what the world is betting on in-play, including how punters can create tipster lists to shadow the top …

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Triggy’s Björn Nilsson – “Localisation is nothing, personalisation is everything”

Swish - Copyright: yuran-78 / 123RF Stock Photo

In a global environment where instant is everything, many organisations on a global basis are striving to gain a march on the competition with the latest innovation or tool etc, with ‘personalisation’ becoming an increasingly utilised buzzword. One such example is Triggy, who after struggling with outsourced development of its TriggySport app, brought it in-house, re-worked and subsequently rolled-out very recently. …

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BHA confirms alterations to conditions of selling races

SBC News BHA confirms alterations to conditions of selling races

The British Horseracing Authority (BHA) has confirmed that it has ratified proposals from the Racecourse Association (RCA) via the sport’s “Racing Group” to adjust the conditions of selling races from 1 October 2018. The objective of the proposals is to make the conditions of selling races much clearer to owners and trainers considering running horses, or bidding for the winners …

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Regulus Partners – The legitimacy of Labour’s proposals

SBC News Regulus Partners - The legitimacy of Labour’s proposals

Regulus Partners, the strategic consultancy focused on international gambling and related industries, takes a look at some key developments for the gambling industry in its ‘Winning Post’ column. UK: Politics – Watson’s reforms more elementary than barking mad Britain’s gambling stakeholders were offered a vision of regulation under a Labour government this week as the party’s deputy leader, Tom Watson …

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