Esports is continuing to develop a strong connection with the betting industry, with countless companies now initiating strategies to maximise the sector’s potential. BetConstruct is one such firm finding a niche opportunity in this growing market. The iGaming solutions provider has its own in-house esports division, allowing bookmakers to offer esports to its customers throughout the day. The company’s head …
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No matches, no problem: Sportradar delivers year-round MLB engagement
At an exclusive roundtable meeting last summer, SBC Magazine learned that Sportradar and Major League Baseball (MLB) would be developing and distributing exciting new products, which included an extension of the in-game betting markets available. However, we were unaware at the time that this official data partnership would produce a new virtual baseball offering for licensed gaming operators in the …
Read More »AgiproNews Italian View – Retail lockdown sees betting face months of trauma
Complying with the Italian government’s ‘Public Health Decree’ sanctioned on Sunday 8 March, Italian gambling has officially gone into lockdown. The country at the centre of Europe’s COVID-19 pandemic has seen all retailers ordered to temporarily shut apart from food stores and pharmacies, as PM Giuseppe Conte enforces the toughest public stance minimising the spread of the virus and its …
Read More »Winning Post: Betway Hammering piles on the pressure
As global news is dominated by the outbreak of COVID-19, industry strategic consultancy Regulus Partners starts off the week by breaking down how the coronavirus has impacted the gambling industry, and at what point gambling needs to take a new approach to enforcement of regulation. Global: Covid 19 – It’s the end of the world as we know it…? There’s nothing …
Read More »Smita Saxena: Stanza – Making time count in the age of constant disruption
Betting enters a new decade, in which its product propositions and engagement capacities will be yet again tested by changing consumer demands. Facing disruptions, SBC spoke to Smita Saxena Founder and CEO of Stanza, a fast-growth Silicon Valley enterprise seeking to revolutionise all dynamics related to user scheduling and time-keeping. Stanza has proven its engagement dynamics for US sports leagues …
Read More »PAM you don’t build, you buy it off the shelf – The five-stage ‘rethink’ driving Pragmatic Solutions success
There’s no need to build a player account management platform (PAM) for your own business because it can take years and there’s no guarantee of success, said Mark Woollard, Business Development Director at Pragmatic Solutions, iGaming Platform. Woollard (pictured above) explained: “There’s no inherent value in PAM – either it does what it needs to do, in which case you’ll …
Read More »Countdown to Cheltenham: Star Sports on why they ‘do not bet on an opinion’
The Countdown to Cheltenham is almost over, and with only a few hours until the prestigious Jumps event gets underway, jockeys are already saddling up for The Sky Bet Supreme Novices’ Hurdle Race. We spoke with Ben Keith, Founder of Star Sports, and Head of PR Luke Tarr to discuss how they are getting ready for the event both on and …
Read More »Jordan Levin, Scientific Games: The right time to ramp up Golden Nugget relationship
Two weeks ago, we learned that Scientific Games (SG) had extended a long-standing gaming partnership with Golden Nugget to deliver sports betting through OpenSports. The deployment of OpenSports will start with mobile sports betting in New Jersey (NJ) with additional states included pending regulation. There is also an option to roll out the product in retail locations across multiple states. …
Read More »NSoft or strict rules: Outcome-based vs prescriptive regulation
Zlatan Omerspahic, Head of Legal and Compliance at NSoft, delivers a regulatory overview of the gambling industry, including key learning points from 2019 and what to expect in 2020. It is very difficult to find an industry that is changing as fast as the gambling industry, due to all the technological changes. Also, the existence of generally strict rules provides …
Read More »Countdown to Cheltenham: Ladbrokes on why The Festival is ‘a huge battleground’ for betting promotions
With only one more day to go until Jump racing’s biggest event of the year, SBC has continued the Countdown to Cheltenham by quizzing Nicola McGeady, Head of PR at Ladbrokes. She outlined the top runners and riders to keep a close eye on, and explained why punters can expect an even bigger range of competing promotional offers. SBC: Three …
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