Interviews

Area for interviews

Lotto Reloaded: A natural continuation for BetGames’ flagship product

Lotto

Aiste Garneviciene, COO at BetGames, reacts to the relaunch of its signature Lotto product.  She discusses the role of its Emerald lottery machine as an “engagement driver”, how it is powering the next generation of lottery with more than 36 draws per hour, the standing of the Lotto product within its complete live games portfolio, and why we shouldn’t expect …

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Yury Krasovskiy: How Liga Stavok promotes Russian football on the international stage

ury Krasovskiy discusses how Liga Stavok’s initiatives are making the RPL “even more spectacular and exciting” for international bettors

In an exclusive interview for SBC News ahead of the upcoming Russian Premier League (RPL) season – which is due to start on 23 July – Yury Krasovskiy discusses how Liga Stavok’s initiatives are making the RPL “even more spectacular and exciting” for international bettors and why long-term partnerships with sports organisations are helping the operator to achieve its goals. …

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William Hill: Striking a positive workplace balance for post-lockdown business

SBC News William Hill: Striking a positive workplace balance for post-lockdown business

As the sector emerges from COVID-19 lockdowns, the challenge of maintaining a positive balance between workplace safety and business efficiency has been on the minds of leadership teams.  Speaking to SBCNews, Mark Skinner, Chief People Officer at William Hill, discussed the company’s ‘Balance Project’, a hybrid working strategy informed by employee feedback, with the objective of creating a safe and …

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Sabine Müller: Building GAMOMAT’s momentum and breaking new ground

SBC News Sabine Müller: Building GAMOMAT’s momentum and breaking new ground

GAMOMAT’s innovative and creative power drives the business, according to Sabine Müller – Chief Design Officer – as she explained how the company is inspiring players across a range of markets.  Speaking to SBC News, Müller touched upon GAMOMAT’s sponsorship of upcoming SBC events while also highlighting how the “Books &” series continues with new ideas to drive player engagement. …

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Erik Nyman, EveryMatrix: Talent drive and strategic Miami base behind US market plans

Miami

As a “trendy metropolitan city” that fosters creativity, Miami is the perfect new base for EveryMatrix, as the igaming software provider sets about becoming the largest turnkey provider for both the US and markets across Latin America. We spoke to Erik Nyman, appointed last summer as President Americas at EveryMatrix, about the need to get “boots on the ground” in …

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Jakub Myszkorowski: Now is the right time for STATSCORE’s exclusive sports data offensive

Jakub Myszkorowski, Chief Commercial Officer of the Polish-based company, gives his insights on the goings on at the STATSCORE HQ

This summer, STATSCORE staff will not be building sand castles or diving into a hot sea, as this is the key time to sign and integrate some new leagues for whom the dynamic sports stats company becomes the exclusive data provider.  Jakub Myszkorowski, Chief Commercial Officer of the Polish-based company, gives his insights on the goings on at the STATSCORE …

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Grainne Hurst: Personalised technological safe betting solutions ideal outcome of gambling review

SBC News Grainne Hurst: Personalised technological safe betting solutions ideal outcome of gambling review

The UK government’s review of the 2005 Gambling Act has been welcomed by the industry, and leading operator Entain in particular has praised the evidence-led approach to the regulatory overhaul. Speaking to Martin Lycka in the latest episode of the Safe Bet Show, Grainne Hurst, Entain’s Director of Corporate Affairs, discussed responsible gambling, the UK government’s review of the 2005 …

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Microgame: Italian operators must change their mindset if they are to survive

Microgame: Italian operators must change their mindset if they are to survive

Italy’s hard-nosed gambling leadership has become adjusted to navigating the tribulations of a marketplace in constant state of flux, facing the year-on-year curveballs of increased taxes, blanket bans on advertising and tougher all-round compliance controls. Yet market leaders are in no-doubt that they are in the midst of a true paradigm shift. Following 2020’s unprecedented pandemic, Italian society is now …

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Creating new experiences: Fonbet on its sponsorship of the Russian national team

Creating new experiences: Fonbet on its sponsorship of the Russia national team

With such a massive acquisition opportunity presented by Euro 2020, we’ve seen bookmakers take a creative approach to making the best use of their promotions.  For leading Russian operator Fonbet, a partnership with the country’s national football team has helped it to deliver a range of new experiences for its players. Speaking to SBC News, Alina Yakirevich – CMO at …

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