Operators could – and should – be putting their customer data to more effective use, believes Victor Sevciuc, Head of Sales for Sports Betting and Gaming at Xtremepush. He was speaking to us ahead of an upcoming Xtremepush webinar which will be hosted by SBC on Thursday 29 October, entitled ‘Turning player behaviour into revenue: Building an omnichannel approach to …
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Gordon Moody Association: Seeking a positive response to gambling harm
In part two of a series on gambling harm, Paul Dent (pictured) – Gambling Therapy Manager at Gordon Moody Association (GMA) – takes a look at why certain groups within society may be more reluctant to reach out for help in tackling their problem gambling habits and how GMA will be supporting women, LGBT and the BAME communities. There is …
Read More »David Clifton, Licensing Expert: Tight deadline to comply with new High Value Customer requirements
Let’s start with some context… It is more than six years now since the Gambling Commission flagged up concerns about the insulation of high-value “VIP customers” from the social responsibility obligations and practices applying elsewhere in gambling operators’ businesses. This was accompanied by a series of regulatory failings where operators had appeared reluctant to interact with commercially valuable customers on …
Read More »Martin Lycka – The age of super mergers
As the key factions in the gambling landscape build alliance after alliance, GVC Holdings Director of Regulatory Affairs Martin Lycka muses on the way it is changing the world we work in. The landscape of the fabled land of Gamealot has changed a lot over the last decade or so. Sir William hailed a Caesar from across the pond and …
Read More »Winning Post: Another twist in the tale for Brazil’s legislative journey…
Regulus Partners examines further political roadblocks in Brazil’s pot-holed journey towards market regulation. Meanwhile, back in Blighty, industry observers will tune-in to the Gambling-related Harm All Party Parliamentary Group’s one-off session on Children and Gambling. Brazil: gambling regulation – waning The last couple of weeks have produced two significant twists in Brazil’s gambling legislative journey. The first was a Supreme …
Read More »WTC: Gibraltar success stories and “future-proof” business
In the second of a two-part series, World Trade Center Gibraltar Senior Advisor Brian Stevendale highlights two of the biggest success stories for business in Gibraltar, before two WTC inhabitants share details of its fun and COVID safe environment. Office space success stories Lottoland is the obvious Gibraltarian gaming success story. It started off with 15m2 of Gibraltarian office space …
Read More »How can affiliates remain important to operators?
Gone are the days when affiliates could build a review page for a gambling product, apply some SEO and sit back in anticipation of their audience. That’s the view of Ellen Learmonth, who manages the affiliate program for Golden Euro Affiliates (a partner of Safe Affiliate Programs). Just a few months after sharing her concerns over the “unusual relationship” between …
Read More »Winning Post: Stormont wants an overhaul of ‘hopelessly out of date’ gambling regulations
Taking edited excerpts from its Winning Post, industry strategic consultancy Regulus Partners observes some familiar narratives at play as a devolved Stormont plans its intended review of the Northern Irish Betting, Gaming, Lotteries and Amusements Act 1985. UK: Regulation – Gambling Review VII – Regulatory Thinking…Belfast and Slow This week saw the launch of yet another review of gambling in …
Read More »SIS: Offering an omni-channel experience for online and retail customers
Rachel Coulson, Head of Product Proposition at SIS, highlights how operators can adjust their online sportsbook offering to optimise engagement with both online and retail customers within the current climate. Retail has long been the cornerstone of the betting industry in many countries and for a significant proportion of bettors it is the place where they will always choose to …
Read More »WTC: Why you should move your gaming business to Gibraltar
In the first of a two-part series, Brian Stevendale – a 20-year veteran of the Fairhomes Group, an Investment and Property Development Group located in the World Trade Center Gibraltar – writes for SBC News about the gaming-friendly ecosystem on ‘the Rock’ and why so many enjoy doing business in the sun. Julian Jarvis is the CEO at Pragmatic Play, …
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