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Sports betting platform provider Kambi is pulling no punches for this weekend’s mega fight between Floyd ‘Money’ Mayweather vs ‘The Notorious’ Conor McGregor (Saturday 26 August). Kambi specialist in ‘tier 1’ bookmaker provisions, has detailed that it will have the most comprehensive betting market inventory for the Las Vegas fight which is has broken wagering levels for combat sports. In …

Online sports betting group Argyll Entertainment has informed that it has ‘switched over’ its BetOnBrazil.com brand to SportNation.bet, to form a ‘stronger connection’ with its new digital media asset SportNation.com. Argyll informs that it will maintain a close relationship with sports broadcaster Alan Brazil, who helped launch the operator’s first sports betting property BetOnBrazil.com last August. Moving forward Brazil will …

Brazil’s Finance Ministry has confirmed that it will begin the tender process for the privatization of its state-owned lottery instant-win games operator Loteria Instantânea Exclusiva (LOTEX). The LOTEX tender process will be open to national and international gambling operators and will be handled by Brazil’s National Bank for Economic & Social Development (BNDES). Brazilian business news reports have detailed that …

Snooker legend Ronnie O’Sullivan will be a key speaker at the inaugural SBC Snooker Forum in London on 4 September. The invite only event, supported by bookmaker BetCris, will see the snooker icon discuss the relationship between the sport and the betting industry and also demonstrate the skills that made him the best in the world. O’Sullivan commented: “I am …

Next generation betting app Kwiff has launched its first UK media campaign ‘It’s Perfectly Normal’ seeking to boost coverage of its ‘super charged’ odds services. The surreal campaign has been developed by London creative agency Droga5, who detailed to marketing news sources that it wanted to create a ‘new tone’ for betting adverts which face a number of messaging/promotional restrictions. …

Ladbrokes has announced that it will be the ‘Official UK Betting Partner’ of Premier League football club Burnley FC. Continuing to expand its profile within English football, Ladbrokes marketing has secured a three-year deal with The Clarets.  The partnership will also see Ladbrokes provide betting points at Burnley’s Turf Moor stadium (capacity: 22,000). The partnership will also give Ladbrokes a …

The governance of Stockholm-listed European online gambling operator LeoVegas AB has stated that it is confident of hitting its 2017 full-year targets and corporate expectations following a strong H1 period driven by ‘solid organic growth’. The mobile-centric gambling group would post H1 2017 (period ending 30 June) net-gaming revenues of €93 million representing a 55% increase on corresponding 2016’s €60 …

Tough retail conditions have impacted the H1 2017 performance of London-listed gambling operator The Rank Group Plc. The company has detailed a ‘challenging period’ in which its Grosvenor and Mecca venues have faced multiple increased costs. Updating the market, Rank would maintain group revenues of £754 million (1% increase), with the firm’s venue division generating like-for-like revenues of £642 million …

Updating the market, Ladbrokes marketing has announced that it will expand its existing relationship with social media content and fan engagement specialist The Ball Street Network. Entering a new European football season, Ladbrokes will act as lead sponsor of popular Ball Street Network YouTube channels’ ‘Arsenal Fan TV’ and ‘The Redmen TV’ (Liverpool FC focused YouTube Channel). In addition to …

The governance of online gambling operator Jackpotjoy Plc has stated that it is ‘encouraged’  by its H1 2017 results, having debuted on the London Stock Exchange last January following its corporate migration from the Toronto TSX. Closing a busy H1 2017 (period ending 30 June), Jackpotjoy the world’s largest online bingo achieved group revenues of £147 million up 13% on …