UK

Playtech has secured a deal to supply PokerStars with a range of its popular slot titles. The deal extends the relationship between the two companies, as PokerStars is already served by Quickspin, the Swedish games developer acquired by Playtech for €50 million in May 2016. Amaya’s PokerStars brand has already launched slot titles ‘White King’, ‘Frankie Dettori’ and ‘Greta Blue’ …

It has been revealed that SportPesa, a bookmaker based in Kenya, has signed a three year deal with Hull City to become the club’s new official shirt sponsor. The agreement is said to be the most lucrative in the Tigers’ history and it’s also a clear signal of intent from the bookmaker. Simon King, Commercial Manager at Hull City Tigers, …

Microgaming has signed a licensing agreement with Edgar Rice Burroughs Inc., brokered by Creative Licensing Corporation, which gives them exclusive rights to the Tarzan™ name for online slot games. The online slot will launch to operators later in the year on desktop and mobile. Tarzan will take centre stage, with Jane, Archimedes and a number of his jungle friends featured …

The ESIC (Esports Integrity Coalition) was created in order to elevate integrity within esports and cut all forms of cheating including the doping and match fixing practices that have blighted competitive gaming for years.  It was created following extensive investigations into the most pressing issues for esports in general. Ian Smith, of Sporting Integrity Matters, was appointed Commissioner with Bryce …

Ladbrokes has announced that they will give users of Mirror Fantasy iTeam the chance to go head-to-head in the ‘Ladbrokes Free Bets League’ with £12,600 in prizes across the season. Users of the app, which is free for download, must join the league via mobile to compete for the prizes. With its brand ambassador Chris Kamara taking the hot seat …

Detailing further insight as to why James Henderson was ousted as Chief Executive of William Hill, Gareth Davis Chairman of the company stated that digital performance had not met board expectations. Speaking to UK business news sources, Davis detailed that William Hill’s in-house led development strategy for its mobile and digital platforms (Project Trafalgar) had met several difficulties which had …

Toronto-listed online gambling operator Amaya Inc has confirmed that it has made a number of redundancies to its London office as the operator looks to restructure its operations and reduce costs. Amaya’s staff cuts were confirmed last week by VP of Communications Eric Hollreiser to industry news source eGaming Review.   The company detailed that it was eliminating “dozens” of …

The Sunday Times has reported that the governances of Rank Group and 888 Holdings have entered ‘relatively advanced’ negotiations to form a £2 billion merger. Rank and 888 governances are expected to issue market updates on Monday outlining merger discussions, as the UK gambling industry sees further consolidation. As yet, little is known of how the merger transaction will be …

Sports media and digital content publisher Perform Group has signed an exclusive 10-year digital streaming contract with the J-League, Japan’s highest professional football body. Perform’s live content streaming deal is reported to be worth ¥210 billion (£1.5 billion) The content partnership will see J-League J1, J2 J3 division matches broadcast live via Perform owned streaming platform DAZN (www.DAZN.com). The J-League is …

Marathonbet has gone live with slot games designed by Swedish slot supplier, Quickspin. All Casino players will have access to a full suite of products across both desktop and mobile. Quickspin already work with the likes of Iforium and Betsson, providing a catalogue of games which include feature triggers and tailored free spins. The content roll-out for Marathonbet will also include …