Online sports betting operator MansionBet has announced the expansion of its current horse racing sponsorships into Ireland for 2020 with Horse Racing Ireland (HRI). As a result of the deal, the Gibraltar-based operator is now set to sponsor over 60 events throughout the UK & Ireland, including Doncaster, Newmarket, Newbury, Cork, Naas and Fairyhouse. Dana Bocker, Head of Integrated Marketing at Mansion, …
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BtoBet has targeted “integration of a digitally wider channel spectrum” through Neuron 3 – a ‘player-centric’ platform supporting mobile, desktop, retail, social media and TV betting. The igaming and sportsbook provider believes that new single-solution platforms such as Neuron 3, which will be officially unveiled at ICE London, will reshape an industry “stuck in a phase where most larger bookmakers …
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Former England captain Wayne Rooney has collaborated with 32Red as the firm emphasises its focus on responsible gambling with the launch of its ‘Stay In Control’ series. The opening episode of the series saw Rooney joined by former football league midfielder Scott Davies, who currently does extensive work in promoting the risks of gambling with Epic Risk Management. Hosted at …
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The Gambling Commission has published the list of approved organisations to which gambling companies are permitted to make social responsibility financial contributions in order to meet their licence conditions. In an unexpectedly short list, only GambleAware, GamCare and YGAM (Young Gamers & Gamblers Education Trust) have been approved by the regulator, although other organisations are knocking on the door. As …
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In an interview with CasinoBeats.com, Simon Dorsen, director of gaming at Okto Group, has claimed that ‘regulation will be where the buck starts and stops’ in 2020. Discussing the importance of paying attention to the regulatory hurdles throughout the coming year, Dorsen delved into Europe’s regulatory framework, particularly to suggest how different licenses are required to limit the movement of …
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Stoke headquartered operator bet365 lifted the lid on key measures it has introduced to boost player protection and safer gambling practices in its financial report submitted to Companies House last month. In the Strategic Report part of the document, the operator stressed an “unwavering commitment to deliver industry-leading approaches to player protection”. Bet365‘s early-risk detection system ‘EROS’ monitors customer activity for …
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Malta headquartered River iGaming has announced a suspension of all B2C activities resulting in the redundancy of all individuals in the operation, with the firm establishing a “strong and dedicated” B2B focus during 2020. The company’s brands include Vegas Casino, Casonic, Spin Genie and Pocket Fruity and licences to run X Factor Games and Britain’s Got Talent Games. This move …
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As 2019 comes to a close SBC looks through the year to highlight major news that you might have missed in the sports betting world. This final edition looks at December and more specifically at an interview with BetConnect’s CEO Daniel Schreiber, the tackling of sports betting corruption, the key to customer loyalty and how sponsorships can lead to the …
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As 2019 comes to a close SBC looks through the year to highlight major news that you might have missed in the sports betting world. This tenth edition looks at November and more specifically at an interview with BtoBet’s CEO Alessandro Fried, the future of retail, Trustly’s Pay N Play celebrations and the four pillars supporting state lottery success. Alessandro …
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Wager, the peer-to-peer betting start-up that launched in August, is the latest incumbent attempting to overcome the industry’s ‘social wagering conundrum’. Introduced in conjunction with the kick off of the 2019/20 Premier League season, Wager has since seen some development in its short lifespan including the introduction of a marketing campaign, specialised markets, head-to-head profiles and referral schemes. With Wager’s …
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