Europe

Grandmaster Carlsen leads Team Kindred at the FIDE Corporate Chess Championship

SBC News Grandmaster Carlsen leads Team Kindred at the FIDE Corporate Chess Championship

Chess Grandmaster Magnus Carlsen will represent ‘Team Kindred’ at the inaugural edition of the ‘FIDE Online World Corporate Chess Championships’.  This weekend (19-21 February), world chess governing body FIDE will host its first corporate championships with a reported 288 company teams registered, as 1,467 players compete to win the online rapid chess tournament. Kindred Group has confirmed its tournament participation …

Read More »

Oddspedia grows brand awareness with Real Madrid advertising deal

Oddspedia grows brand awareness with Real Madrid advertising deal

Oddspedia will grow its brand exposure after agreeing to a new partnership with La Liga champions and global football giants, Real Madrid. For the remainder of the 2020/2021 season, Oddspedia will be featured on the perimeter advertising boards at the Estadio Alfredo Di Stefano for selected Real Madrid home games, including El Clasico against Barcelona on 11 April. It comes …

Read More »

Monzo trials ‘universal gambling block’ with TrueLayer open banking systems

SBC News Monzo trials ‘universal gambling block’ with TrueLayer open banking systems

Digital bank Monzo has partnered with compliance and open banking software provider TrueLayer to develop an ‘industry-wide universal gambling block’ solution for the financial services sector.  The Fintech incumbents revealed that they are trialling an ‘open-banking API’ to develop a comprehensive gambling block solution, impeding transactions between financial service providers (banks, credit cards, e-wallets, loans, etc) and gambling businesses. In …

Read More »

SBC Digital Italy: Operators must become ‘more than a betting brand’

SBC News SBC Digital Italy: Operators must become ‘more than a betting brand’

Navigating the restrictions of the Italian market has proved challenging for operators amid a ban on gambling advertising. However, betting companies have begun to place increased emphasis on consumer engagement and remarketing as ‘media brands’. In July 2019, the Italian communications authority introduced the Dignity Decree which prohibited all sports leagues and clubs from promoting or advertising gambling-related brands. Discussing …

Read More »

Premier League to air live games via broadcast partners until fans return

SBC News Premier League to air live games via broadcast partners until fans return

The Premier League has confirmed an extension to its agreement with respective broadcast partners to show the remainder of the 2020/21 season in the UK until supporters can safely return to stadiums. Primary rights holders Sky Sports and BT Sport will continue to show the majority of matches, whilst streaming platform Amazon and the BBC will carry additional games. “The Premier …

Read More »

GSlot Casino joins Alpha Affiliates program

GSlot

The project manager for GSlot told SBC News that the online casino plans to “create more than five new brands” having joined the affiliate program from Alpha Affiliates. “Among our plans with one of the most famous partner programs in the gambling industry is to create more than five new brands that will cover all countries and markets,” he said. …

Read More »

Highlight Games maximises Greek market presence via Novibet launch

SBC News Highlight Games maximises Greek market presence via Novibet launch

Highlight Games’ premium titles are set to go live in Greece and the UK via Novibet’s online and mobile platforms. Notable products from the London-based video virtual sports developer include Soccerbet, which now features English, Italian, Greek and Turkish football leagues. The title includes a range of famous clubs from the Greek Super League, including AEK Athens, Aris Thessaloniki, Asteras …

Read More »

Lord of the Pot to use AffiliateINSIDER for Live Fantasy promotion

SBC News Lord of the Pot to use AffiliateINSIDER for Live Fantasy promotion

Fantasy operator Lord Of The Pot has engaged AffiliateINSIDER to support the launch of the its interactive ‘Live Fantasy’ sports and esports contests platform and affiliate offering for its Tokipot.com brand. This patented product aims to differentiate itself from other fantasy offers by giving customers the chance to pick and edit a fantasy lineup during a live game, allowing players …

Read More »