Europe

Sportradar meets MLB data needs ahead of European debut

Sportradar - 18825724 - baseball close up bat on the grass with room for copy

Sportradar was the best positioned to meet all of the “data distribution needs” for Major League Baseball (MLB), according to the league’s EVP of Gaming and New Business Ventures Kenny Gersh. Kenny was speaking as part of a media round table alongside David Lampitt, Managing Director of Sports Partnerships at Sportradar. SBC News was given exclusive access to the round …

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bwin steps up as Valencia CF centenary sponsor

GVC Holdings European sportsbook property bwin will act as principal sponsor of Spanish football club Valencia CF, as the club celebrates its centenary year for the upcoming La Liga 2019/2020 season. Securing a three season shirt sponsorship arrangement with ‘Los Ches’, bwin marketing upgrades its sponsorship with the La Liga club, having previously served as Valencia CF’s ‘official gaming and …

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Nominations open for new look SBC Awards ceremony

SBC Awards

Stunning central London venue Battersea Evolution is the new home for the sixth edition of the SBC Awards on Tuesday 3 December. Nominations are now open here, with companies in the sports betting and gaming industries able to nominate themselves for any of the specialist industry awards, split across five key categories this year.  There will be 12 Operator and Affiliate …

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The future of pre-game betting: Should we pay our last respects?

pre-game

The development of technology in the 21st century, particularly from a sports betting standpoint, has been geared around providing customers with instant rewards. As Jakub Myszkorowski, Chief Commercial Officer at STATSCORE, aptly puts it. “We’re living in a time where people do a few push-ups and expect that the very next day they will turn into strongmen. The betting industry …

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PaySafe launches ‘US Rapid Transfer’ seeking to deliver instant conversion dynamics

Advancing its US position, digital payments technology firm PaySafe Group has confirmed that it will launch its ‘Rapid Transfer’ product through subsidiary Skrill USA. An established product within 18 European countries, Rapid Transfer is Paysafe’s ‘proprietary built’ instant bank transfer technology, which allows merchants to offer ‘instant secure onsite transactions’, increasing all-around customer conversions. In addition to facilitating merchant payment …

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Female jockeys mispriced for success

Research on over 1.6 million horse races over an 18-year time frame has found that female jockeys given odds of 9/1 are statistically as likely to win a race compared to a male ridden horse at odds of 8/1. The research, backed by both the Women in Racing’s bursary fund and the Racing Foundation, concluded that ‘female Jump jockeys may …

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LeoVegas completes systems migration to Google Cloud

Stockholm-listed LeoVegas Group AB has completed a key technical objective, after migrating its entire gaming and customer management platform provisions on to the Google Cloud. The European online gambling group states that it will gain significant flexibility whilst improving product scaling capacities, as its core systems transfer from being maintained in Malta to the Google Cloud Platform (GCP). Fulfilling a …

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Tech hungry DraftKings reported to be eyeing SBTech takeover

Published as a ‘developing news story’, US industry news source LegalSportsReport.com (LSR) informs that DraftKings is on the ‘cusp of acquiring’ online gambling platform provider SBTech in a deal that will have global ramifications for multiple industry stakeholders. In its update, LSR reports that multiple sources have confirmed negotiations between the two parties, but as yet no information has been …

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KPMG terminates Global Gaming auditor contract

Stockholm-listed online gambling group Global Gaming AB seeks a new auditor, as incumbent KPMG sanctions an ‘early termination’ of its existing contract. Yesterday, Global Gaming CEO Tobias Fagerlund issued a corporate statement, informing investors that KPMG account auditor Jonas Nihlberg had called for a termination of services. An embattled Global Gaming finds itself at the centre of a Swedish market …

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Round table – Betradar: The future of sportsbook personalisation

Betradar

Some of the leading suppliers to the sports betting industry offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The next round table participant was Betradar, represented by its Managing Director for Managed Trading Services, Paolo Personeni. SBC: What role does pricing and risk have to play in …

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