Europe

ASA upholds “irresponsible” Gala Interactive ad

Copyright: gioiak2 / 123RF Stock Photo

The Advertising Standards Authority (ASA) has upheld one complaint against Gala Interactive, for suggesting gambling involved skill rather chance, as it promoted its new Britain’s Got Talent Slingo game. Featuring a man playing on his tablet, before making a gesture with his arm and going on to spin plates on his fingers, one individual “challenged whether the ad implied that …

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Expansion hungry Superbet launches first Polish betting properties

SBC News Expansion hungry Superbet launches first Polish betting properties

Romanian betting group Superbet enters the regulated Polish gambling market, detailing that it will lunch approximately 50 betting points/agencies across the nation by the end of 2018. Superbet, Romania’s largest bookmaker secured its approved Polish retail betting license in October 2017 and will become the only foreign-owned betting enterprise to compete within the Polish market. Updating the media, Vlad Ardeleanu …

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Digital Sport unveils partnership with Sportradar

SBC News Digital Sport unveils partnership with Sportradar

UK sports business publisher Digital Sport has united with sports data analysis company Sportradar, in order to bring cutting-edge events to industry professionals in central London this autumn. With the business of sport becoming increasingly global and interconnected, the newly formed partnership has emphasised the importance of organisations within the sector learn from each other to the benefit of everyone. …

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Greece proposes ‘underwhelming’ online gambling framework

SBC News Greece proposes 'underwhelming' online gambling framework

Greek Finance Minister Euclid Tsakalotos has presented the initial framework for the nation’s new online gambling licensing regime, seeking to continue the overhaul of Greek-wide industry regulations. Since 2011, The Greek government has allowed 24 operators to operate online gambling services, sanctioned through ‘transitional permits’. The Ministry of Finance will allow these operators first right to secure its revamped online …

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New Shores… BOSCON2018 to bring expert insights for the emerging US betting market

SBC News New Shores... BOSCON2018 to bring expert insights for the emerging US betting market

With legal sports betting having gone from being a possibility to hard and fast reality in the US, this year’s Betting on Sports Conference (18-21 September) has a vast amount of ground to cover as it explores how the nascent market will take shape in the next few, crucial months. To that end, organiser SBC Events has gathered a who’s …

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Sports betting Hall of Fame to induct 5 new members at Natural History Museum

SBC News Sports betting Hall of Fame to induct 5 new members at Natural History Museum

The Sports Betting Hall of Fame recognises those people who have made an outstanding contribution to the betting and gaming industry over their careers. This year’s Hall of Famers will be recognised as part of the Betting on Sports Week with the evening event taking place at the prestigious National History Museum on the evening of Thursday 20 September. Betting …

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SportCaller appoints ‘tech & engagement pro’ Andy Clerkson as first Chairman

SBC News SportCaller appoints 'tech & engagement pro' Andy Clerkson as first Chairman

SportCaller developer of betting-centric games and audience engagement functions has confirmed the appointment of Andy Clerkson as its first ever corporate Chairman. An industry veteran in technology development and product strategy, Clerkson is the former founder of Grande Parade, a gambling-specific technology studio acquired by William Hill in 2018 for £14 million. With a career spanning over 30-years in technology, …

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Jason Ader demands that Playtech refocus on gambling

SBC News Jason Ader demands that Playtech refocus on gambling

Renowned activist investor Jason Ader has stated to Playtech Plc governance, that the FTSE250 technology group should refocus on its gambling foundations, over expanding its subsidiary divisions. During  2018, Ader’s Springowl hedge fund has accumulated a $100 million stake in Playtech Plc, seeking to grow its influence on shareholders and the firm’s board of directors. Speaking to Reuters International, Ader …

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Betclic shows home support for Top-14 Bordeaux Begles

SBC News Betclic shows home support for Top-14 Bordeaux Begles

European online betting group Betclic has confirmed that it has become the official betting partner of French Top-14 rugby union side Union Bordeaux Begles (UBB). Confirming its latest sponsorship, Betclic marketing details that it will show its home support for ‘Girondins rugby’ backing l’UBB. In 2018, Betclic governance chose the city of Bordeaux as its new headquarters, relocating staff from …

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PlayOJO optimises ‘personalised retention’ campaigns with Betgenius

SBC News PlayOJO optimises 'personalised retention' campaigns with Betgenius

Fairplay online casino operator PlayOJO has partnered with Betgenius (Genius Sports Group) to optimise its digital campaign strategies. Utilising Betgenius campaign tools, PlayOJO will be better able to identify and target individual customers’ on-site behavioural characteristics, including their time spent on-site, preferred slots titles, duration of session and deposit frequency. Furthermore, PlayOJO marketing teams will be supported with deeper insights …

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