Italy

Italian gambling operator Snaitech SPA has confirmed that it will enter the Spanish betting market, having been granted a B2B supplier licence by Spain’s Dirección General de Ordenación del Juego (DGOJ).   The Italian technology group, which was acquired by FTSE-listed Playtech Plc for €840 million (deal completed June 2018), will undertake its ‘first international steps’. Updating the market, Snaitech …

Italy’s Agency of Customs & Monopolies, the regulatory body for commercial industries’ has detailed that Italian consumers wagered approximately €466 million during World Cup Russia 2018. The wagering figure represents a new Italian sector record for a sporting event, despite Italy having no Azzurri representation at the tournament. The agency’s data goes against the pessimistic forecasts of a number of …

SSC Napoli has become the first football club to launch an integrated ‘brandstore’ on the Amazon digital retail platform. The move sees the Serie A side launch an official Amazon store portal, selling its club merchandise directly to Italy, France, Spain and the UK, with further markets expected to soon gain access to the ‘SSC Napoli Brandstore’. Updating the market, …

Tech giant Google has moved to remove gambling-related content/services from being indexed on its Italian search results. The US firm has updated its Italian advertising policies, preparing for the approved mandate of Italy’s new coalition government’s ‘Dignity Decree’, which implements a blanket ban on forms of gambling/betting marketing, promotions, advertising and sponsorships. Updating stakeholders, Google details that as of 16 …

Inspired Entertainment has announced the launch of new virtual sports content with italian operator SISAL.   Inspired Virtual Football Matchday is now live and featured on a dedicated channel across 480 of SISAL’s Italian retail estates. This launch makes Inspired the sole provider of virtual football content for the leading Italian operator. Exclusively designed for Italy, Football Matchday offers an …

Regulus Partners, the strategic consultancy focused on international gambling and related industries, takes a look at some key developments for the gambling industry in its ‘Winning Post’ column. Italy: commercial gambling – ad ban demonstrates failure to communicate Further to last week’s reports, Italy’s council of Ministers approved the so called ‘Dignity Decree’on Monday which introduced a blanket ban on …

Italian betting, sports and media stakeholders have been left perplexed, following the Council of Ministers approval of the directive to introduce a blanket ban on gambling/betting advertising. Reviewed on Monday, the Council of Ministers would approve Deputy PM Luigi Di Maio’s draft mandate, which introduces an outright ban on all forms of gambling (except the state’s national lottery) across all …

The stark reality of governance by a populist Lega and Five Star coalition is dawning on all Italian industry stakeholders as a draft law circulates of a ‘total ban on betting advertising’. This week the Italian Cabinet will review the draft mandate personally penned by Five Star leader and Italian Deputy PM Luigi Di Maio. Di Maio and Lega leadership …

Industry affiliate marketing network Catena Media enters the Italian online betting market confirming that it has acquired digital sports media publisher ASAP Italia for a total consideration of €16 million. Updating the market, Catena governance has put forward €12.5 million cash deal to acquire all ASAP portals and lead generation services. Furthermore, the Stockholm-listed enterprise will add ‘€3.5 deferred consideration’ …