Italian sports betting operator SNAI has announced the launch of its new live sport streaming service SNAI Live, as the operator looks to bolster its in-play betting services and match competition from foreign bookmakers targeting Italy. SNAI LIVE is set to offer more than 500 live sports events per month, including live streams of football matches from Sweden, Germany and …
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EastEnders whodunnit! Bookies fear Billy Mitchell plot leak
A rush of bets placed on EastEnders character Billy Mitchell (played by actor Perry Fenwick), has led to bookmakers questioning whether the soap opera’s live episode plotline has been leaked. On Wednesday bookmakers Ladbrokes, Boylesports and Paddy Power reported that they had been inundated with big money requests on Billy Mitchell to be revealed as the killer of Lucy Beale. …
Read More »Tatts Group CEO Robbie Cooke slams Australian greyhound industry
Robbie Cooke CEO of Australian sports betting and gambling operator Tatts Group has slammed Australian greyhound racing operations, stating that Tatts Group may be forced to withdraw advertising if shocking allegations of cheating and animal cruelty are true. A TV Exposé by ABC News showed shocking images of animal cruelty by individual greyhound trainers, who used animals such as piglets, …
Read More »Realistic Games inks content partnership with NYX Gaming
British slots and table games supplier Realistic Games has penned an agreement with NYX Gaming Group to offer its popular gaming content to their customers. The Reading-based provider has integrated its ReGaL games server into NYX Gaming Group’s OGS distribution platform. This will allow Realistic to supply its content to NYX Gaming’s many customers, including leading European companies Unibet, Betsson, Mr Green, …
Read More »Ladbrokes to roll-out 2000 BGT betting terminals
Ladbrokes has today announced the signing of a new worldwide contract for the provision of over 2,000 additional self service betting terminals across its retail estate. The contract, signed with BGT (Best Gaming Technology) will mean that at least one terminal will be in every Ladbrokes shop in the UK as well as available in Ireland and Belgium. The additional …
Read More »Betfair launches Cheltenham Tap Tap Boom’ campaign
In the build up to this year’s Cheltenham Festival, Betfair marketing has unleashed its latest multi-content campaign – ‘Tap Tap Boom’. The nationwide campaign which was launched today by Betfair, was created by marketing agency WCRS, and will feature on TV, Digital and press mediums. Betfair’s ‘Tap Tap Boom’ campaign will follow the operator 2014 campaign ‘This is Play”, which …
Read More »Strong Q4 2014 performance helps Cherry AB post full year revenue growth
Scandinavian igaming operator Cherry AB, reported that Q4 2014 revenues increased 33% as the company finished 2014 strongly. The operator stated that improved player activity and deposits in Q4 2014 had grown online gambling turnover by 60%. Cherry AB was able to record Q4 group revenues of SEK 99.8 million (up 33% on Q4 2013 – SEK 75 million). Igaming …
Read More »Hong Leong Co cuts stake in Rank Group
Malaysia and Singapore Hong Leong Co investment subsidiary Guoline Overseas Ltd has today reduced its stake in gambling operator Rank Group Plc. The investment firm confirmed that it had sold 50 million shares at 185 pence in a rapid sale of shares for investment purposes (financial term -accelerated bookbuild). Business news sources report that Guoline Overseas has managed to raise …
Read More »KamaGames launches first Manchester United social gaming title
Social games developer KamaGames has announced the launch of its first Manchester United themed social gaming title ‘Manchester United Social Poker’. The poker based social game, which will use official Manchester United branding assets and imagery was launched at an official KamaGames event which attended by players including Wayne Rooney, Victor Valdes and Juan Mata. KamaGames CEO Danny Hammett commented …
Read More »Maxymiser Casestudy – Paddy Power: How CXO technology can make online optimisation less of a gamble
There are few business sectors where web content changes as frequently as online gambling. In the age of in-play betting, not only are odds updated in real time, but customers’ chances of winning big can often boil down to them placing their bets within fractions of a second. It’s a fast-paced industry and, as innovation continues to transform the world …
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