The Advertising Standards Authority (ASA) has warned Ladbrokes over an advert featuring social media personality Jake Paul after his boxing match against Tommy Fury. Ladbrokes had posted a tweet prior to the fight in February 2023 featuring an opinion poll and the question ‘So, we’ve got to ask the question… What’s next for Jake Paul? Vote here now’. Twitter followers …

Sports tech and data firm STATSCORE has unveiled a new feature for its operator and media clients, LivematchPro, a brand promotion and engagement platform. Targeting betting operators and media outlets with the solution, STATSCORE intends for LivematchPro to function as a means for clients to embed logos and advertising into live data coverage of sports events. The Poland-headquartered firm has …

The Netherlands Online Gaming Association (NOGA) gained a new member this week in ComplianceOne, a group of companies centred around igaming compliance. As a member of NOGA, ComplianceOne joins a range of B2C betting and gaming operators such as Entain – active in the market via BetCity.nl – Flutter Entertainment, Kindred Group and bet365, as well as multiple igaming suppliers. …

Hollywoodbets has signed an agreement with ClearStake, a real-time customer risk profiling tool, to strengthen its source-of-funds verification capabilities. The operator, based in Durban, South Africa but active in several international markets including the UK and Ireland, will utilise ClearStake’s platform to simplify, speed up and make a frictionless fund check process. ClearStake’s solution allows players to share financial data …

Despite heavy competition in many markets from the private sector, state-backed and affiliated lottery companies are no strangers to sports betting. In fact, the market contributes greatly to lotteries’ charitable contributions. This is what Arjan van ‘t Veer, Secretary General of the European Lotteries (EL), explained to SBC alongside newly elected President of the association Romana Girandon. Does EL value …

Better Collective has strengthened its standing in the North American sports media and social media spaces, securing terms to acquire Playmaker HQ. The Denmark-founded media publisher will pay $54m on a cash and debt-free basis, including an upfront cash consideration of $15m, deferred payments of $1m and performance-based earnout payments over a three-year period of up to $38m. Playmaker HQ …

Golden Matrix Group Inc (GMGI) has signed an amended and restated purchase agreement, to settle terms of its acquisition of MeridianBet.  The deal reduces the purchase payment made by GMGI to MerdianBet for the acquisition of the group,a Malta-based B2C betting and gaming operator active in Europe, Africa and Latin America. Specifically, the cash required to be paid by GMGI …

EveryMatrix has acquired affiliate optimisation platform DeepCI, expanding the B2B betting and gaming supplier’s reach into the international affiliate space. The Malta-based company will immediately integrate DeepCI into its operations, with the latter’s CEO, Lewis Civin, continuing to lead the business as an independent division of EveryMatrix. By acquiring and integrating DeepCI, EveryMatrix will leverage its new holdings proprietary technology, …

Despite the Premier League’s vote to gradually reduce the visibility of gambling sponsorships, the top-flight remains a prominent vehicle for operators due to its broadcasting reach and branding power.  This is the primary motivation behind SBOTOP’s deal with Fulham FC, Celton Manx Limited CEO Bill Mummery explained. The firm’s agreement with the Cottagers marked its return to the Premier League, …

Long-awaited legal changes came into force in the Netherlands and Belgium over the weekend, with both countries implementing wide ranging betting advertising restrictions on 1 July. Advertising reform in the Low Countries has been in development for over a year. Plans by Belgium’s Justice Minister, Vincent Van Quickenborne, for a blanket ban on gambling advertising were first unveiled in May …