Affiliate management network ReferOn signed a new client this week as it eyes up a podium spot as an ‘industry powerhouse’, onboarding MioMedia onto its platform. A casino affiliate programme, MioMedia operates a range of brands including SlotPalace and MyEmpire, and is eyeing up a strengthening of its business via ReferOn’s multi-metric offering The group aims to leverage ReferOn’s widgets, …
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Aspire adds to NeoGames arsenal ahead of Aristocrat closure
NeoGames has reported positive trading during Q2 2023 with a particularly significant contribution from its Aspire Global brand portfolio, ahead of potentially major changes to its business later this year. The Luxembourg-founded company reported group-wide revenue growth of 98% from $31m to $62m and an uptick in EBITDA of 75% from $10m to $18 to its Nasdaq investors, whilst also …
Read More »Next step for GG.BET as company embarks on Ukrainian journey
GG.BET has been awarded a licence in Ukraine, its founding market, paving the way for the company to roll out its esports betting platform in the country. The company has received licences from Ukraine’s Commission for Regulation of Gambling and Lotteries (KRAIL), and will operate under the GGBET UA brand, the rights to which have been acquired by GGBET LLC. …
Read More »Sportradar sales growth impacted by rude FX effects
Continuation of a strong performance in the US and activation of several prominent sports partnerships drove continued revenue growth for Sportradar in Q2, but the group’s profit has taken a hit. The Swiss sportstech closed the first six months of the year with revenue of €424m, a 19% increase on corresponding 2022 results of €345m. Although profit fell by 77% …
Read More »Stats Perform retains EPL data rights in ‘easy decision’ for FDC
Sportstech provider Stats Perform has secured a renewal to its partnership with FootballDataCo (FDC), the data rights holder of English and Scottish top-flight football. The agreement covers several data rights packages for a 10-year period starting from the 2024/25 season, encompassing the English Premier League (EPL), Scottish Professional Football League (SPFL) and English Football League (EFL). Included in the agreement …
Read More »Erik Backlund: Keeping Kindred competitive in an era of information overload
The intersection between sports betting and sports media is a space and talking point not many industry stakeholders are unfamiliar with. Erik Backlund, Kindred Group Chief Product Officer, offered an operator’s perspective into this area ahead of the SBC Summit Barcelona. For Kindred, Backlund explained, a redefining of the group’s outlook and operational scope has been essential to ensuring its …
Read More »Tennis tweets once again land Ladbrokes in hot water with ASA
Ladbrokes has again found itself facing criticism from the Advertising Standards Authority (ASA) for its Twitter activity, specifically for featuring prominent athletes in marketing material. A series of posts on Twitter ( now known as X) from the Entain-owned bookmaker featured tennis players Novak Djokovic, Rafael Nadal, Nick Kyrgios and Stefanos Tsitsipas in January and February 2023. Two of the …
Read More »Optimove enhances Pulse marketing tool with added KPIs and benchmarks
Optimove has enhanced its multi-vertical betting and igaming offering with the launch of an upgraded version of its Pulse solution. Pulse was first launched in 2019 as a benchmark for igaming firms to assess marketing KPIs, strengths and weaknesses. The London-based firm states that it has updated Pulse with a new design and enhanced interface to generate insights, benchmarks and …
Read More »Serie A revamps betting data packages to hit market in 2024
The betting rights of Lega Serie A will be revised, as the Italian football top division invites tenders to service a range of media and data packages for the 2024/25 campaign. General terms for the Grant of Rights of Serie A have been published by Serie A management, underlying the strict fulfilment of data distribution requirements, authorisations and exclusivity of …
Read More »Paul Sweeney takes on interim Chair duties at National Lottery Community Fund
The Chair position of the National Lottery Community Fund has been filled on an interim basis with the appointment of Paul Sweeney by DCMS. A veteran civil servant, Sweeney was assigned the role by DCMS Secretary Lucy Frazer to Chair the fund for 12 months until 1 August 2024, giving the department time to make a permanent appointment. Sweeney takes …
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