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Ted Orme-Claye
Born in Nottingham and somewhat educated in Yorkshire, Ted joined SBC Media in late 2020 after graduating with a Masters Degree in journalism from the University of Leeds. Ted has worked as a journalist on SBC News, Insider Sport, Payment Expert and Lottery Daily and has been a regular on the iGaming Daily podcast since its launch. He became an editor in 2023 on the Payment Expert & Insider Sport team before taking the lead on SBC News in 2025.
Latest
Map of the Baltics, where Entain has just signed a deal with Data Bet
BREAKING
Esports
Time to read: min
Entain partners DATA.BET for Baltics and Nordics esports push
October 30, 2025
An axe in a tree stump, symbolising the 'cutting' effect of taxes on profit margins
BREAKING
Comment
Time to read: min
Tax no killer blow for gambling but a deep cut for leadership
October 30, 2025
A Betfred retail betting shop in black and white
BREAKING
Europe
Time to read: min
Betfred CEO says tough decisions may occur amid ‘hard economics’ of retailing
October 29, 2025
Spinola Bay, Malta
BREAKING
Europe
Time to read: min
Malta increase economic and enterprise support for high value iGaming sector
October 28, 2025
William Hill betting shop, part of the retail suite owned by Evoke PLC
BREAKING
Europe
Time to read: min
Evoke retail recovery continues as concerns grow on 888 drags
October 28, 2025
Technology image of a brain, symbolising Artificial Intelligence (AI)
BREAKING
Affiliate News
Time to read: min
ReferOn takes its AI vision a step forward with interface launch
October 27, 2025
The Dutch flag pinpointing the Netherlands on a map
BREAKING
Europe
Time to read: min
Kambi signs latest deal in rapidly shifting Dutch betting landscape
October 27, 2025
Ponteraact Racecourse in Yorkshire - horse racing remains bitterly opposed to any increase in betting tax
BREAKING
Europe
Time to read: min
Racing appeals directly to Reeves as calls for betting tax rethink reach crescendo
October 27, 2025
Sha Tin Racecourse, Hong Kong
BREAKING
Latest News
Time to read: min
Racing and Sports adds Hong Kong to its international vision
October 24, 2025
Flag of Italy in front of the Altar of the Fatherland in Rome, Italy, which has become a core market for Betsson
BREAKING
Europe
Time to read: min
Betsson declares €893m in 2025 revenue so far as Italy and LatAm lead growth
October 24, 2025
BREAKING
Events
Time to read: min
SBC Summit Rio 2026 agenda to explore what’s next for Brazil
October 23, 2025
People playing a Counter Strike game
BREAKING
Esports
Time to read: min
Betby expands scope of player props as firm looks to close 2025 on a high
October 23, 2025
A Viking shield, symbolising Evolution's commitment to 'defend' its business
BREAKING
Europe
Time to read: min
Evolution leadership commits to ‘defend our firm’ amid Playtech dispute
October 23, 2025
Gary Neville during a 2009 Champions League game playing for Manchester United
BREAKING
Comment
Time to read: min
Order to remove Sky Bet’s Gary Neville ad leaves betting marketers a lot of questions
October 23, 2025
Lewis Hamilton, who was featured in social post from UK bookie Kwiff - the ASA ruled against this alongside ruling against Sky Bet and Betway for ads featuring Gary Neville and Chelsea football club
25:49
BREAKING
Europe
Time to read: min
Gary Neville, Lewis Hamilton & Chelsea shine light on confusing business of betting ads
October 22, 2025
04:49
BREAKING
Europe
Time to read: min
EveryMatrix: building off the back of a record year
October 22, 2025
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