Michael Hageman, US Content Manager at Better Collective, and Victor Klein, one of the firm’s SEO Leads, combine to outline key information about one of Better Collective’s flagship US assets, including how it is ready to ‘scale out’ as more states offer online sports betting and why applying ‘dynamic CTA’s’ is the next step. SBC: Can you start by giving …
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Operators are under more pressure than ever to spread their resources across, and deliver, within rapidly growing regulated markets. Alistair Boston-Smith, Chief Strategy Officer at Bede Gaming, explains how important it is for brands to select the right technology to get the most from their sports offering. Let’s not beat around the bush, seeking geographical expansion or product diversification are …
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South Africa (SA) is deemed by many industry experts as the greatest opportunity when it comes to the gambling industry in Africa. The country is, according to BtoBet Chairman Alessandro Fried, way ahead of its neighbours in terms of technological infrastructure. All factors are indicating that should the country introduce a legal framework and regularise its online market, the chances …
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Live streaming of sports will be key for in-play betting in America, according to William Hill US CEO Joe Asher. In an exclusive interview in the Official Sports Betting Guide to G2E, produced by SBC Magazine, Asher revealed: “I think live streaming for in-play is going to be really big in the US – one of the big opportunities in …
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EveryMatrix has let go of its B2C operating licences for remote betting and casino in the UK after deciding that its white label business has been “irreparably damaged”. This is despite the company’s “best efforts to swiftly prove the ability to operate in a safe, responsible, and compliant manner”, as shown by a recent partnership with beBettor. Back at the …
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Cloud technology comes in many forms. The most well-known are the ultra-scale cloud providers like Amazon’s AWS or Microsoft’s Azure. The benefits of cloud from these providers are clear, writes Justin Cosnett, Head of Solution Architecture at Continent 8 Technologies. Unlimited compute and storage capability charged on a usage (OPEX) basis. Arguably it’s “cheap” too – I’ll come back to that. …
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In an increasingly competitive environment, made more difficult by the chilled winds of regulatory oversight, Conall McSorley from gbet explains why operators are duty bound to evaluate their platform and sportsbook providers with compliance and differentiation the watch words at this years’ Betting on Sports. Betting on Sports is a genuinely unmissable show that improves in terms of quality of …
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The concept of a tournament hosted by multiple countries across Europe bodes well for the sports betting industry, writes BtoBet Chairman Alessandro Fried. However, bookmakers are facing significant challenges, primarily in terms of compliance. Compliance was a key focus in our recent industry report ‘The Euro 2020 Challenge: Retaining your market share’, as well as the unique opportunity to increase …
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STATSCORE has become the official sports data provider for both Futsal Ekstraklasa and the Women’s PGNiG Superliga. The Poland-based company already held exclusivity over the official data supply for the Men’s PGNiG Superliga, Slovnaft Handball Extraliga and Polska Hokej Liga. The deals dictate that STATSCORE scouts are the only ones legally entitled to enter the indoor venues to gather the …
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Few things inspire more passion from the masses than the draw of athletic competition, writes Erica Anderson, Marketing Director at Paysafe’s Income Access. It pushes athletes at all levels to live up to the motto: “higher, faster and stronger”. It also entices fans to make pilgrimages that span thousands of miles, even crossing oceans, to support a beloved team. The …
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