Luke Massey

Oskar Mühlbach – Garbo – Taking a niche product into a crowded industry

Garbo - Copyright: lucadp / 123RF Stock Photo

Mr Green chief venture officer (CVO) Oskar Mühlbach has been tasked with relaunching Garbo.com, the company’s female player focused online casino brand. We caught up with Mühlbach to discuss his plans for the Swedish target market, providing a customer-centric experience and standing out within a crowded industry. SBC: With the relaunch of this product, what have you done differently and …

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InBet expands slot portfolio with Aladdin’s Lamp and Pirate Cave

Slot - Copyright: welcomia / 123RF Stock Photo

B2B lottery, betting and gaming provider InBet Games has announced the release of two new slot games, Aladdin’s Lamp and Pirate Cave. The new releases, which form part of InBet’s iGaming solution Happy™, expands its portfolio to more than 50 classic slots and 41 HTML5-ready games. Unveiled in October 2016, Happy provides a working interface for 11 key languages, an …

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SBC Events launches Knowledge Centre for industry professionals

Knowledge Centre

SBC Events has marked the launch of its new Knowledge Centre by sharing specialist sports betting insight from a trio of industry big hitters. During last month’s Betting on Football conference at Stamford Bridge, SBC gathered valuable knowledge for sports betting and gaming professionals by conducting exclusive video interviews with speakers and high-level delegates. The first three of these videos …

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SBC Betting Forum delivers specialist sports betting focus in Amsterdam

SBC Betting Forum

More than 15 leading industry speakers will take to the stage in the inaugural SBC Betting Forum at this year’s iGaming Super Show in Amsterdam (11-14 July). SBC Events has joined forces with iGaming Business to create a dedicated one-day sports betting conference at the Amsterdam RAI on 12 July, while also providing a meeting place for the industry to …

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bettingexpert’s Harris cedes Tipster Challenge lead at Haydock

Carlisle - Tipster Challenge

OneBet’s Sarah Shannon assumed the lead in the Tipster Challenge after bettingexpert’s average return dropped below 10 points for the first time at Haydock. Stephen Harris, the horse racing guru from the bettingexpert community, could only manage a single victory on his ‘Nap of the Day’ Dance Diva (13/8), for a total of 3.25. Meanwhile, Sun Bets PR Manager Tim …

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Sky Bet nets three-year deal with Yorkshire County Cricket Club

Yorkshire CCC & Sky Bet

Leeds-based operator Sky Bet has signed a three-year deal to become an Official Betting & Gaming Partner for Yorkshire Country Cricket Club (CCC). The deal is set to build greater awareness of Sky Bet’s growing range of online and mobile betting services through engagement with the club’s supporter base and stakeholders. Sky Bet, which holds a 4/5 performance rating on …

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