Online casino brand Pala Interactive, has partnered with Betgenius as it looks to strengthen customer acquisitions in the freshly regulated New Jersey iGaming market. The deal will see Pala Interactive benefit from Betgenius’ seasoned expertise in delivering personalised digital campaigns in the online gaming space, as well as its performance-focused approach to programmatic media buying. Jeremy Clemons, Chief Marketing Officer …

Novomatic has united with the Medical University of Vienna as it continues to place a key focus on social responsibility. As part of the partnership, Novomatic has committed €120,000 and two further years to addiction research and therapy at the university. The firm has been working with the Medical University of Vienna – known as MedUni Vienna – in the field …

SG Gaming has confirmed the signing of a new five-year contract with Aspers Casino to supply its gaming product across all Aspers’ UK venues. The supplier has installed additional Riviera terminals across all four Aspers casinos. Riviera offers an advanced gaming experience with its performance-enhancing features and full suite of B1 gaming content from SG Gaming’s in-house content team. Furthermore …

Online affiliate and content marketing company Raketech has maximised a period of strong acquisitions reporting a revenue increase of 41.3% to €6m, in Q2 of 2018. The results close a strong period for the firm, as overall it enjoyed a strong half to the year with its total H1 revenues for the period being recorded at €10.9m, a 43.1% increase on …

Detailing its financial results for the six months to June 30, 2018, Playtech revealed that in spite of difficulties with its Asian operation, the firm’s overall revenue grew 4%. The gaming technology giant did however report a reduction in its EBITDA, which fell 13% to €145m, additionally, its adjusted net profit was €83.3m for the period, down 34 per cent …

Through the pair’s recently announced US sports betting venture, GVC Holdings PLC and MGM Resorts International have expanded New Jersey’s mobile sports betting opportunities, with the launch of playMGM. The playMGM NJ Sports betting app provides markets on a full range of US and selected international sports with customers able to sign-up, deposit and withdraw money directly from their mobile …

This season, the entry of Amazon and Eleven Sports has drastically altered the UK’s football broadcasting landscape, something that could have a significant impact on the betting interests of the UK audience. Whilst Amazon’s stake is in the Premier League, it’s spread over just two game rounds and is therefore unlikely to have a major impact on betting patterns. On …

Lottery.com has been unveiled as the official digital lottery partner of Premier League favourites Manchester City as well as David Villa’s New York City FC. As part of the new partnerships, players of lucky Lottery.com will have a chance to earn unique experiences with both clubs. Lottery.com will be the presenting partner of a special Manchester City viewing party in …

Perform’s global live and on demand streaming service, DAZN, has secured a partnership with one of the most sought after name in world football, Cristiano Ronaldo. The Juventus attacker has been announced as DAZN’s first global ambassador and will play a key role in promoting DAZN across current live markets, including Germany, Italy, Canada and Japan, as well as other …

Allowing punters to create their own bets is a feature that’s grown exponentially in recent years, over the coming season operators are aiming to further enhance the levels of control that users have over betting markets. We spoke to BetVictor’s head of product, Eoin Ryan about the importance of personalisation, as well as how the “PriceItUp” feature can continue to …