STATSCORE, a sports data provider, has just undergone an extensive rebranding process, unveiling a new brand identity that aligns more closely with its evolving vision and goals. In this article, STATSCORE leadership tells SBC News how the fresh brand identity reflects the strength of its position in the market.  New Branding Showcases STATSCORE’s Ongoing Expansion The dynamic growth of the …

Kalle Uusitalo, Senior Dispute Investigator at BetComply, delves into the complicated world of disputes within igaming. Uusitalo explains why disputes can be so complicated and outlines how having a specialist in your corner can help operators to minimise the damage caused by them.  Ah, disputes.  People love to file them, companies hate dealing with them. This is pretty much the …

As UEFA EURO 2024 kicks off in Germany, bet365’s Steve Freeth looks back at an action-packed Premier League campaign, which saw Manchester City make history after seeing off Arsenal’s challenge to win a fourth straight title.  Freeth discusses the operator’s highs and lows from the 2023/24 season and looks back on the company’s Never Ordinary marketing campaign. SBC News: The …

One of the biggest decisions a business can make before even considering a product launch is where to base itself. Establishing a base determines the level of access to talent a business can attract as well as have implications on taxation and wider economic factors.  While igaming has found several global hubs such as Malta and Gibraltar, a nation that …

Ahead of the hotly anticipated beginning of UEFA EURO 2024 when Germany host Scotland in Munich, SBC News catches up with bet365’s Steve Freeth to examine how the Stoke-on-Trent based operator is approaching the tournament.  Freeth touches on the operator’s latest products, promotions and bonuses as well as its marketing strategy ahead of one of the biggest football events of …

In this op-ed, the Vermantia Marketing Team offers a glimpse into the vast capabilities of the sports betting, live sports and racing betting technology company’s platform which has caught the attention of operators across the industry. The team give a deep dive into the platform’s key features, and how it is ready to serve new clients interested in offering live …

Freshly back from a successful product launch in Brazil and getting ready for CasinoBeats Summit Malta, Dirk Camilleri, Chief Product Officer at iGP is relishing the impact that Tropicana, iGP’s newly released Latin America focused white label sportsbook and casino template has already created. SBC News got the lowdown from Camilleri on how the casino tech specialist is getting ambitious …

One of the defining characteristics of the online gaming industry throughout the 2020s so far has been the increased focus on regulated markets. Around the world, governments from Latin America to Asia are establishing regulated frameworks for online gaming, while the world’s biggest operators are eager to tell the world about their operations in regulated and regulating markets.  As the …

Simon Noy, SVP Trading at Kambi, explores how harnessing deep network data is the key to unlocking greater returns for operators. The fundamentals of the relationship between bettor and bookmaker have been broadly settled since the advent of online and mobile sports betting. The introduction of in-game betting and cash out in the 2010s heralded the advent of ongoing interaction …

The summer of 2024 offers the sports betting industry the first real festival of sport for over five years. Following the Covid pandemic and the rescheduled 2020 sporting calendar, 2021 offered a reduced capacity summer of sport while the FIFA World Cup took place in the winter of 2022.  But now, the UEFA European Championships, the CONMEBOL Copa America and …