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Evoke Plc has established a new “Technology Committee” to oversee the progress of tech investments and initiatives undertaken by the LSE-listed gambling group.
The Committee has been created with immediate effect and will be chaired by Independent Non-Executive Director Susan Standiford. It will be supported by fellow NEDs Limor Ganot and Ori Shaked, who will also serve as members.
An expert in the strategic planning of mass-market technologies, Susan Standiford is the former Chief Technology Officer (CTO) of IKEA Retail and the private wealth platform StepStone. She was appointed as a director of Evoke Plc in November 2024.
Investors were informed that “the Committee will provide Board-level oversight of Evoke’s major technology investments and initiatives, ensuring alignment with business strategy, risk management, and operational effectiveness.”
Under the leadership of CEO Per Widerström, Evoke continues to prioritise the delivery of key technology upgrades to consolidate group costs and synergies across its portfolio of William Hill, 888, and Mr Green brands.
For 2025, Evoke’s leadership has set a target of securing annualised cost savings in the range of £15–£25m net, adding to the £45m in cost savings secured in 2024.
The combination of improved cost controls and a strengthened balance sheet has enabled Evoke to expand into new markets, including financing its recent investment to acquire a 51% stake in Romanian iGaming operator Winner.ro for £10m.
Jon Mendelsohn, Evoke Chairman, commented: “In a world where technology is evolving at breakneck speed, and in an industry where technology leadership is a core driver of sustainable success, our Technology Committee will play an important role in strengthening the Board’s governance and long-term strategy development.
“The Committee will focus on providing transparency and insight across our product, technology, data, and operational initiatives, as well as informing the Board and executive leadership on technology trends with the potential to shape the Group’s long-term competitive advantages.”
