SBC News Voice of the Sports Betting Industry
Virtual sports gaming provider Global Bet has announced a strategic content partnership with Nigeria based sports betting operator 1960bet to supply virtual sports gaming content to 1960bet retail betting outlets.
The exclusive deal will see Global Bet virtual content streamed via two exclusive satellite broadcast channels to 1960bet shops across Africa.
1960bet currently operates more than 5000 retail betting outlets throughout Africa, Global Bet confirmed that it would begin partnership operations in Nigeria, with a view to roll out its customised content throughout 1960bet African retail network in the coming months
Dotun Ajegbile, CEO of 1960bet, commented: “After an in-depth and comprehensive evaluation of all available virtual sports providers in the world, we have come to the conclusion that Global Bet provides the perfect tailored solution for our needs. They’ve delivered our customized games and visions within a record time of only a few weeks, creating a high-end, innovative solution.”
Daniel Grabher, CEO of Global Bet, commented: “Following last year’s phenomenal worldwide launch of our new 3D virtual sports platform, we’ve adjusted to the specific needs of the African market. We’re proud to offer the broadest portfolio of virtual sports, pre-recorded races and lottery number games. Our launch includes a dozen games, with a new premium virtual game being added to our portfolio every 2-3 months. However, it’s not just about quantity; quality is also of paramount importance to our customers, which is why we’re committed to delivering content of the highest calibre.”
Grabher added: “1960bet is the perfect partner for such an immense operation. We’ve known Dotun and his team of professionals for quite a while from our legacy platform operations, and can confidently rely on their excellent performance.”
Live operations will start by the beginning of november and will reach the 5,000 land-based mark by the end of Q1 2015.
