International gambling supplier Bally Technologies INC has been selected by Majestic Star Casino & Hotel as supplier for its igaming inventory. The land based casino plans to enter the regulated US igaming market using Bally Technologies newly built interactive gaming platform.
The casino plans to utilize the iGaming platform to provide its players with an array of play-for-free poker, slot, and table-game content. This content is provided by Bally, as well as a number of other content providers partnering with the Company.
“This outstanding technology from Bally will help us continue providing our patrons with a great gaming experience, no matter if they are on property, at home, or on the go,” said Craig Ghelfi, General Manager for Majestic Star Casino. “Additionally, play-for-free applications will allow players to continue enjoying the excitement of Majestic Star from anywhere.”
Bally Technologies’ Senior Vice President of Business Development and Interactive John Connelly said, “Majestic Star will have the ability to conduct marketing, bonusing, and data tracking with our iGaming platform, enabling them to market to their players. It will be exciting to help Majestic Star enhance their player offerings and gain a competitive advantage.”