Tag Archives: WettPortal

Michal Kopec – Better Collective: New Reality…Understanding the affiliate M&A condition

A key stakeholder in industry affiliate Better Collective’s international expansion, Michal Kopec (Head of M&A) details his firm’s significant acquisition activity undertaken this summer. In a changing affiliate landscape, how should leadership stakeholders gauge and value potential affiliate assets. Furthermore, is affiliate M&A fully understood as a marketing expansion vertical. _____________________ SBC: Hi Michal, it’s been a busy period for …

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M&A hungry Better Collective expands UK presence acquiring CasinoLounge.co.uk

Industry affiliate marketing specialist Better Collective has expanded its presence within the UK online casino market acquiring casino review portal CasinoLounge.co.uk. Better Collective management did not detail acquisition terms, but stated that it had gained a trusted UK online casino review portal. Active since 2013, CasinoLounge.co.uk has grown its presence offering in-depth casino and games analysis. Heading up the acquisition …

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Better Collective expands German portfolio acquiring WettPortal.com

Seeking to expand its presence within the German online betting market, industry affiliate marketing specialist Better Collective has confirmed that it has agreed to acquire German sports portal WettPortal (WettPortal.com). Increasing its affiliate M&A drive, Copenhagen-based Better Collective continues to target the German online betting market, adding WettPortal to its growing web portfolio which includes the firm’s recent acquisition of …

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