Tag Archives: video

Every sports content site is driven by video – why should betting be different?


A seasoned marketing executive who previously headed up the sportsbook division at 888 Holdings, Yuval Benyamini joined content platform WSC Sports in February 2021 as Head of Betting Business Development. Fast forward just a few months and we learned that WSC Sports had teamed up with Sportradar to launch the sports betting sector’s first ‘Live Video Notification’ push service.  We …

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WATCH: Jesper Svensson discusses keeping a sportsbook up to date

SBC News WATCH: Jesper Svensson discusses keeping a sportsbook up to date

With constant innovation occurring in the technology space, operators can often find it difficult to ensure that sportsbook technologies do not become outdated. At this year’s ICE conference in February, SBC caught up with Betsson’s CEO, Jesper Svensson, who pointed out that it can often be difficult to maintain technological innovation. He told SBC: “We are having very good momentum …

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WATCH: BHA’s Nick Rust defends decision to bring back racing

SBC News WATCH: BHA's Nick Rust defends decision to bring back racing

In a video released by the British Racehorse Association (BHA), Chief Executive Nick Rust defends the decision to permit racing to go ahead despite the worries from trainers and horse-owners regarding the prevalence of equine influenza in the UK. As announced last night, the BHA has decided to put an end to the industry hiatus from the sport following the outbreak of …

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OpenBet supports recruitment drive with new marketing campaign

SBC News OpenBet supports recruitment drive with new marketing campaign

OpenBet, one of the world’s leading software providers to the sports betting and gaming industry, has announced plans to increase headcount by 10%. The recruitment drive is supported by a new marketing campaign and corporate video. Filmed at OpenBet’s Chiswick HQ, the video features members of the company’s staff from a range of departments. It intends to highlight OpenBet’s positive …

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SIS launches betting ‘easy guides’

SBC News SIS launches betting 'easy guides'

LBO broadcaster SIS is trialling a new series of short promotional videos on its FACTS service in an effort to help bookmakers boost the popularity of key bet-types. The collection – called ‘My Favourite Bets’ – feature two bet-types which are seen as fun for punters, have potentially high returns and offer a better margin for operators. The bet-types – …

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Microgaming hopes players go Fish

SBC News Microgaming hopes players go Fish

Casino and poker games developer Microgaming has unveiled two new online slots for July, Fish Party and RoboJack. Mike Hebden, Head of Casino Games, said: “Fish Party and RoboJack are both light-hearted, entertaining games which will appeal to a wide-ranging audience. Furthermore, both slots have a rich feature set with ample winning opportunities. We know that players want engaging bonus rounds …

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Betting on Football: the Vegas experience

SBC News Betting on Football: the Vegas experience

Exclusively for today’s Betting on Football Conference, Don Best‘s Todd Fuhrman interviews Jay Kornegay, VP of Race & Sports Operations at The LVH, about the role football plays in Las Vegas sportsbooks. Don Best Sports, with offices in Las Vegas, United States and Vancouver, Canada, is the leading provider of US sports information to the sports betting industry. Don Best …

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