Betradar has detailed plans to launch “a comprehensive range of tools and services” to companies looking to provide sports betting in a post PASPA United States. Acknowledging a variety of permutations could yet impact the landscape following the Supreme Court ruling, it was detailed that existing operators, in addition to new entrants, could benefit from the firm’s expertise in navigating …
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Michigan Lottery has launched an affiliate program with Income Access, in a deal that represents the first of its kind for an American state lottery brand. Income Access, Paysafe’s marketing technology and services provider, will power the firm via its tracking and analytics platform. Through the integration, members of the Michigan Lottery affiliate program will be enabled to promote “one …
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Gambling.com has revealed the latest arm of its global expansion, with the release of a localised version of its site in the United States. The group has detailed that this is the first step of its plan to take market share in the growing, regulated US online gambling market. Kevin McCrystle, Chief Operating Officer for Gambling.com Group, said “Gambling.com USA is …
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Racecourse Media Group (RMG) has been awarded a fresh two year worldwide production and distribution contract by Meydan Group. The agreement will encompass the full horseracing seasons at Meydan Racecourse, which began on November 9 and culminates on March 31 with the US$30m Dubai World Cup, the world’s richest day’s racing. Frank Gabriel Jr, Executive Director of Racing at Dubai …
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Ten years ago the National Football League (NFL) crossed the Atlantic to stage its first competitive game outside the Americas, with the New York Giants running out 13-10 winners over the Miami Dolphins. What started out as a one game per year ‘International Series’ though quickly began to grow, seeing more games and venues being added. This year London …
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Bwin.Party is close to selling its social gaming business and is in continuing merger talks with other parties. In a pre-close trading update, the firm revealed that it is in ‘active discussions’ regarding the sale of Win, the group’s social gaming business, and that it expects to make a further announcement shortly. The company had announced a huge expansion into …
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GameAccount Network plc, developer and supplier of enterprise-level B2B gaming software and online gaming content, has agreed a partnership with Osage Casinos to launch a ‘promotional play’ online casino. Osage Casinos is owned by the Osage Nation, and comprises 7 casino properties in the State of Oklahoma. GameAccount Network formed a strategic partnership with Konami Gaming, Inc., in January 2014 …
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New Jersey state licensed igaming operator Betfair has agreed terms with igaming and affiliate marketing technology supplier Income Access to launch the affiliate program for Betfaircasino.com. The program is set to target regional customers through affiliate, partnership and media buying referrals to Betfair’s New Jersey licensed igaming inventory. UK listed Betfair launched BetfairCasino.com in New Jersey at the end of …
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SBC affiliate correspondent Marc Pedersen reports from the iGaming North America show at Planet Hollywood in Las Vegas. I’ve only been out at the iGaming North America conference for one day, but already I’m getting a good feel for how the market is setting itself with regards to the opening up on online gaming. While there is lots of media …
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