Tag Archives: Spotlight Sports Group (SSG)

Racing Post, Banach and TXODDS’s horseracing solution, AllSported, has been taken private following what is being described as a ‘substantial investment’.  The financial injection in the former three-way venture will be used to support an ‘aggressive’ growth strategy, facilitated by the new ownership that increases agility for the one-stop platform’s product development. Taking full control over its own operations, AllSported …

Spotlight Sports Group (SSG) has moved to strengthen its standing in North America via a new commercial partnership with Playmaker Capital that will continue its expansion of betting services on the continent.   The sports betting content and technology group has entered into an agreement with Playmaker Capital, to service its flagship US sports media platform Yardbarker. SSG will provide …

Spotlight Sports Group (SSG) and BoyleSports have announced a new partnership, which will see the Irish operator act as title sponsor of the content and media company’s weekly golf programme.  BoyleSports sponsorship of The Sweet Spot will see its branding featured on each weekly show, which features ‘golf gurus’ discussing betting options and markets on the sport, covering tournaments such …

Technology, content and media company, Spotlight Sports Group (SSG), has released the results of an independent study into its own in-play content engine – Superfeed. Tested on a UK bookmaker, results showed that 20% of customers added a selection to their bet slip when the in-play content was shown.  The independent study was conducted by LeanConvert and found an 8.24% …

Sportal365 has been chosen by bet365 to power its content management system (CMS), as the sportsbook looks to strengthen its customer engagement.  The deal, which covers all jurisdictions in which bet365 maintains a business presence, will see the online bookmaker integrate Sportal365’s sports CMS for fan engagement purposes, as well as to enrich its editorial material. Founder and CEO Stilian …

The Racing Post has updated its interactive retail betting shop display, with the goal of offering a ‘new and improved customer experience’ by redeveloping the interface.  Updated elements include integrated Racing Post proprietary data, content, full form and tipping, covering UK, Irish, South African, Hong Kong, UAE, US and French racing, with data and content from the first two markets …

Spotlight Sports Group (SSG) and Betfair have extended and expanded their existing partnership centred around the provision of horse racing video content.  Covering multiple events throughout 2022, including the upcoming Cheltenham Festival, Grand National and July’s Royal Ascot, the agreement will see SSG supply Betfair with its Racing Post Live programme.  Included in this offering are live reactions from racing …