Russian bookmaker Fonbet has become an official partner for Spain’s La Liga on a three year deal, which is set to see “ground-breaking activation’s and brand promotion” begin this year via Project11. Dubbed “unique” for the firm, it marks the time that such a partnership with one of the world’s leading football leagues has been made. Alina Yakirevich, Marketing Director …
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Asian centric online betting and gambling site M88 has agreed a deal with English Premier League outfit Leicester City, that sees the firm become the club’s official betting partner. Under the terms of the deal the company is to leverage the 2015/16 Premiership champions global brand across its marketing activities, as M88, who offers sports betting, casino and slots based …
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Matchroom Multi Sport has announced that ManBetX will title sponsor snooker’s Champion of Champions tournament for the next two years. Taking place at the Ricoh Arena in Coventry from Monday to Sunday 5-11 November, the 2018 the ManBetX Champion of Champions will be broadcast live in the UK on ITV4 throughout and on networks around the world including CCTV in China. …
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ManBetX has announced that it is strengthening its World Snooker ties, after renewing its sponsorship of the Welsh Open world ranking event. Running from February 11-17 next year at Cardiff’s Motorpoint Arena, this move sees the betting brand build upon its deal with snooker’s longest running ranking event, after the UK and World Championships, following its initial deal covering this …
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Asian focused bookmaker ManBetX has been announced as the title sponsor of two upcoming World Snooker ranking events, The Welsh Open and The Gibraltar Open. Emanating from the Motorpoint Arena in Cardiff, The ManBetX Welsh Open, one of the sports longest running tournaments and an ever present on the calendar since 1992, begins today (Monday 26 February) and runs until …
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Project11 has announced the renewal of its existing contract with West Bromwich Albion Football Club. As part of the deal, the London-based Sports Marketing company will continue to gain access to some of the most in-demand perimeter LED advertising space in football, namely the English Premier League. Renewing the agreement until the end of the 2019/20 season, Project11 has stated …
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Project11 has announced the addition of 22 home and away Atlético Madrid fixtures, enabling brands to benefit from more La Liga advertising opportunities than ever before. This addition to Project11’s La Liga offerings, which currently includes perimeter advertising at 36 Real Madrid and Barcelona away fixtures, will deliver the opportunity to further increase brand exposure using Digital Billboard Replacement (DBR) technology. …
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