SBK, the sportsbook app of Smarkets, has launched a dedicated NFL podcast series which will be hosted by US sports expert and broadcaster Nat Coombs. Launched ahead of the NFL 2022/2023 season, which commences on 8 September, the ‘SBK Edge Rush’ podcast will be showcased on The Nat Coombs Show channel and will feature special guests and odds from SBK. …
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Strive Sponsorship to provide content services for Smarkets’ newly launched sites
Strive Sponsorship has been appointed to manage content and editorial services for Smarkets newly launched Smarkets News and SBK Betting Zone sites. Services included under the agreement are written and podcast content, editing and content management covering nine initial sports such as football, golf, rugby, the NBA and NFL. The company will provide Smarkets with sports writers offering insights, betting …
Read More »SBK launches SBK Betting Zone to boost pre-Cheltenham content
SBK has announced the launch of the SBK Betting Zone, a new content hub combining writers, brand ambassadors, podcasts and previews. The Smarkets-powered sportsbook has moved to bolster the range of content available to its customers via the new product, which will focus on highlighting the app’s odds to provide “insights, betting ups, and previews”. This will feature contributions from …
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