Resurrected DACH region online bookmaker mybet has secured its first major sports sponsorship after becoming a ‘digital partner’ of Deutsche Eishockey Liga (DEL) – Germany’s top tier of professional ice hockey. The sponsorship has been revealed as the Deutsche Eishockey reaches its play-off knockout phase, in which mybet will have prominent coverage across the league’s digital platforms and social media profiles. …
Read More »Tag Archives: Rhinoceros Group
Stian Hornsletten: EveryMatrix will revive mybet as a German player
Speaking to SBC, EveryMatrix Co-founder and Executive Director Stian Hornsletten has detailed further insight into his firm’s technology agreement with Rhinoceros Group, as it moves to relaunch and revive the prospects of German legacy online betting brand mybet. Announced last week, EveryMatrix will act as lead software services provider for mybet, the German sportsbook property issued a lifeline by igaming investment …
Read More »Kambi to power German market revival for mybet
One of Germany’s most recognisable sports betting brands, mybet, will be reintroduced to the country’s online market with a new sportsbook powered by Kambi. Due to the recent insolvency of its previous owner, MyBet Holding SE, mybet was withdrawn from the market in the fall of 2018 following 15 years of operation. However, the brand and digital assets have since …
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