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Tag Archives: Professor Mark Griffiths

Mace launches EQ Connect to solve the industry’s ‘single view’ conundrum on identifying risk

August 10, 2020

Will Mace, former Director of Innovation for Kindred Group Plc, has launched EQ Connect – a tailored behavioural analytics platform which will help operators and industry stakeholders to identify ‘at-risk vulnerable customers’ and strengthen all components related to safer gambling. Mace debuts EQ Connect, as the online gambling industry is pressured by the UKGC and further government agencies to foster …

Professor Mark Griffiths – Helping customers set their limits

February 28, 2014

Professor Mark Griffiths of Nottingham Trent University is a Chartered Psychologist and Director of the International Gaming Research Unit. He was the expert adviser on the ABB’s new Code of Conduct which hopes to reduce the chance of people getting into problems while player betting shop gaming machines. SBC: What do you think is the key measure that bookmakers have …

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