Tag Archives: PGA

IMG ARENA: From Sleeping Giant to Revenue Driver: The Impact of Expanded Markets in Golf Betting

SBC News IMG ARENA: From Sleeping Giant to Revenue Driver: The Impact of Expanded Markets in Golf Betting

Rowan Northcott, IMG Arena’s Commercial Partnerships Manager for Golf, was joined by DraftKings’ Head of Golf Trading Stuart Purling and PGA TOUR’s VP Gaming Scott Warfield to discuss why golf has “all the hallmarks” of a perfect in-play betting product. The trio share their views on why the sport should be a staple in any sportsbook’s portfolio before explaining why …

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Genius Sports to bolster PGA Tour’s bet monitoring strategy

SBC News Genius Sports to bolster PGA Tour’s bet monitoring strategy

As part of an expansion to the PGA Tour Integrity Program, the PGA Tour has announced that it is extending its relationship with Genius Sports. Integrity-monitoring services will now look to further proactively identify irregular contest-level, officiating and wagering patterns by conducting analysis across many data sets, through 2024. The Tour will continue to work with the London-based firm to …

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Every sports content site is driven by video – why should betting be different?

video

A seasoned marketing executive who previously headed up the sportsbook division at 888 Holdings, Yuval Benyamini joined content platform WSC Sports in February 2021 as Head of Betting Business Development. Fast forward just a few months and we learned that WSC Sports had teamed up with Sportradar to launch the sports betting sector’s first ‘Live Video Notification’ push service.  We …

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July to August 2020 in Review: Betting beats the gloom as new horizons emerge

betting

As betting began to emerge from the difficulties of March and April, the future started to look slightly brighter as the industry began to assess its new options for a post-COVID environment. SBC – Betting emerges from the COVID storm … July saw no respite from politics which continued to dominate gambling’s agenda, as the UK government stalled on its …

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PGA Tour aims for ‘comprehensive gambling policy’ with Genius Sports

SBC News PGA Tour aims for 'comprehensive gambling policy' with Genius Sports

Golf’s PGA Tour has announced that it will implement a ‘comprehensive gambling policy’ for its tournaments and operations assisted by sports data supplier Genius Sports. This week PGA Tour governance announced that it aims to launch a new ‘Integrity Program’ by January 2018. The professional tour organiser wants to create a complete betting monitoring system which will monitor all stakeholders …

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Betting on Esports 2017 dissected

SBC News Betting on Esports 2017 dissected

“There is no ‘esports consumer.’  It’s much wider than that, with there being CS:GO consumers, DOTA consumers and so on” stated Adam Savinson of Win Technologies – Betway Group as Betting on Esports 2017 got underway. Discussing who an esport consumer is Mr Savinson added:  “You need to know to cater for their own communities, with esports being different to …

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