Tag Archives: Mimy

Mimy streamlines player engagement strategy with Fast Track deal

Mimy streamlines player engagement strategy with Fast Track deal

Fast Track has entered into a new agreement with online operator Mimy to supply its real-time player engagement platform. Through the agreement, Mimy will utilise Fast Track’s platform to automate ‘as much of their engagement as possible’ in addition to using the data feed to inform detailed segmentation. “As an operator, Mimy is looking at betting in a completely new …

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