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marc pedersen
Better Collective
BREAKING
Latest News
Time to read: 2 min
Better Collective parts with North America CEO
July 9, 2025
Better Collective purchases majority share in Mindway AI
BREAKING
Affiliate News
Time to read: 3 min
Better Collective pays $54m for Playmaker HQ in latest US step
July 3, 2023
BREAKING
Features
Time to read: 4 min
Marc Pedersen, Better Collective: the New York opportunity
April 13, 2022
BREAKING
Sportsbook
Time to read: 2 min
Better Collective appoints Adam Rosenberg to coordinate US marketing strategy
February 16, 2022
Kambi, New York
BREAKING
Sportsbook
Time to read: 3 min
New York opening lauded as ‘huge moment’ and ‘significant milestone’ by European suppliers
January 7, 2022
Better Collective Spotlight: Gaining a unique US position via Action Network
BREAKING
Features
Time to read: 4 min
Better Collective Spotlight: Gaining a unique US position via Action Network
May 27, 2021
BREAKING
Affiliate News
Time to read: 3 min
Better Collective powers up US vision with $240m buyout of Action Network
May 3, 2021
Masterclass
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Events
Time to read: 3 min
Affiliate Marketing Masterclass confirmed for Betting on Sports America
April 2, 2019
BREAKING
Comment
Time to read: 3 min
Marc Pedersen - iGaming Super Show - New faces, but not many new ideas!
July 24, 2014
BREAKING
Affiliate News
Time to read: 3 min
Igaming & Data Management - The Black Box Relationship
June 30, 2014
BREAKING
Affiliate News
Time to read: 2 min
50,000 bettingexpert.com users predict quarter final exit for England
June 11, 2014
BREAKING
Comment
Time to read: 3 min
Marc Pedersen: Playing the waiting game
April 15, 2014
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Comment
Time to read: 3 min
States' poker focus too blinkered
March 21, 2014
BREAKING
Better Collective
Time to read: 3 min
Why mobile first should be the last approach
March 7, 2014
Most Read
1
Andy’s Burnham down the bookies as Makerfield by-election sets Betfair record
2
Betfred becomes latest to cool operations in Irish market as it takes “temporary pause”
3
Entain may call time on Central and Eastern Europe business
4
Former CEO of BetVictor launches 21.com with aim of becoming top-three operator worldwide
5
Starmer’s resignation and Burnham’s favourable odds give UK bookies a lot to consider
6
Messi and Modrić promote Kalshi as Instagram posts highlight scale of prediction markets
7
Entain calls for action over illegal World Cup gambling promotions on UK social media
8
Is the UK’s under-16 social media ban a win for online bookmakers?
Featured News
Entain logo on stage at the SBC Awards North America
BREAKING
Marketing
Time to read: min
“A gap between confidence and reality” - Entain fires back at illegal gambling on social media
June 22, 2026
An Entain logo at an SBC event
BREAKING
Featured News
Time to read: min
Entain calls for action over illegal World Cup gambling promotions on UK social media
June 17, 2026
The Hague, the Netherlands, the seat of the Dutch government
BREAKING
Featured News
Time to read: min
Dutch government to put final nail in online gambling advertising coffin
June 12, 2026
A sign in a government building window for the UK Intellectual Property Office (UKIPO), which Entain has contacted regarding trademarks
BREAKING
Featured News
Time to read: min
Entain demands UKIPO intervene on unlicensed gambling trademarks
June 11, 2026