The most important factor for German players choosing a bookmaker is a wide range of sports and leagues to bet on, found a survey among users on MySportwetten.de, but members of the same odds comparison site are largely not interested in playing online casino. Leadstar Media brand MySportwetten completed the survey to understand more about its affiliated players as the …
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Bundesliga return offers May boost for German betting market
German bookmakers and affiliates have reported a drastic increase in business after the Bundesliga returned following an eight week hiatus. Affiliate company Leadstar Media reported that its MyWettbonus.de brand had recorded a 100% increase in business since football resumed. Meanwhile, searches for ‘sportwetten’ – the German for ‘sports betting’ – were 2.5x higher in May than in the middle of …
Read More »85% pause activity as esports tops the betting bill in Germany
More than 85% of sports bettors in Germany have stopped placing bets, according to a survey conducted by bookmaker comparison portal MySportwetten.de – part of Leadstar Media group. The unrepresentative survey, conducted as a poll amongst members of the MySportwetten.de community, was set up to show how much the betting world in Germany has changed as a result of COVID-19. …
Read More »Leadstar Media: Adapting to new betting trends in Italy
As citizens of a proud nation, Italians love staying true to their traditions. And this is no different when it comes to routines around betting and gaming, according to Leadstar Media CEO and Founder Eskil Kvarnström. Despite the explosion of online gambling in so many countries around the world, data first collected by Statista (presented here by Eurispes) found that …
Read More »Leadstar looks forward to jam-packed March sports schedule
The amount of popular sporting events in March is, as usual, quite staggering, leading everyone in the betting industry to expect, or at least hope for, the customary increase in bets placed. That’s the view of affiliate Leadstar Media, which said it is looking to build on a great start to 2020 by cashing in on some of the major …
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