Tag Archives: Kindred Group

Unibet hails success of 30/30 Fund supporting Swedish Sports diverse make-up

Unibet, the flagship sportsbook brand of Kindred Group Plc, has maintained its home market CSR commitments by announcing the recipients of its 30/30 Fund in support of Swedish sports clubs, projects and organisations promoting fair-play, equality, inclusion and social mobility.  The 30/30 Fund was established in 2019 by Unibet, backing the grassroots sports fundraising initiatives of former Sweden and NHL …

Read More »

EveryMatrix signs US-facing distribution deal with Kindred

EveryMatrix has strengthened its position in the evolving US betting and gaming market by securing a casino content distribution deal with Kindred Group. The NASDAQ Stockholm-registered international operator has enlisted the igaming technology provider to expand its current casino offering, integrating EveryMatrix’s proprietary games from Spearhead Studios and Armadillo Studios. A number of US-facing investments have been made by EveryMatrix …

Read More »

Kindred continues sustainability focus on ‘path to zero’

Kindred Group Plc continues to progress on its group-wide business sustainability objectives, despite recording a slight increase in revenues generated from harmful gaming.     Publishing its latest ‘safer gambling update’, the group saw its share of gross win revenues from high-risk players increase from 3.9% to 4.3% during the Q2 trading period.    Irrespective of the 0.4% increase, Kindred underscored that its …

Read More »

‘Fakta om spel’ site launched to ‘increase awareness’ about Swedish market

The ‘Fakta om Spel’ (Facts about Gambling) website has been launched by four of Sweden’s largest operators, with the aim of increasing awareness of the country’s gambling market. First announced last month and developed in cooperation with BOS, the Swedish Trade Association for Online Gambling, the new website has the backing of Betsson, Kindred Group, LeoVegas and William Hill. Fakta …

Read More »

Swedish operators announce ‘Fakta om spel’ site to encourage ‘fact-based debate’

Four of Sweden’s largest betting and gaming operators have announced the launch of a new informative site, Fakta om spel (Facts About Gambling), to provide an easily accessible way for consumers and industry figures to gather facts and statistics about the licensed market. The four firms – Betsson, Kindred Group, LeoVegas and William Hill – will develop the website in …

Read More »

William Hill initiates LatAm expansion with Colombia launch

William Hill has made the first steps into expanding into the burgeoning South American gambling landscape, building on its acquisition of Alfabet SAS to launch in Colombia. The acquisition of Alfabet was initially conducted in December 2020, in a deal which saw the then Gibraltar and UK-based operator acquire a majority stake in the company which has operated the BetAlfa.co …

Read More »

Unibet backs #GoRacingGreen stable tour for Mental Health Awareness Week

Unibet will support the scheduled stable visits of its principal horseracing charity partner #GoRacingGreen during ‘Mental Health Awareness Week’.  For the past two years, Unibet has served as the lead fundraiser to #GoRacingGreen – a charity established by Debbie Matthews to make racing more accessible for those who suffer from mental health problems. Unibet’s support has allowed #GoRacingGreen to expand …

Read More »

Kindred launches revamped employee share scheme 

Kindred Group Plc has launched a new ‘All Employee Share Plan’ (AESP) which will allow its workforce to benefit from the success of the group through share ownership. The new AESP scheme will be made available to all current and future Kindred employees, with the exception of personnel registered as executive management of the Stockholm-listed online gambling group.  The scheme …

Read More »

32Red strikes landmark Rangers sponsorship extension

Betting brand 32Red – part of the Kindred Group – will continue as the front-of-shirt sponsor of Scottish Premiership team Rangers, securing the largest sponsorship agreement in the club’s history. As part of the contract, 32Red will appear on the front of both Rangers’ home and away shirts, whilst sister brand Unibet will also feature on players’ jerseys during domestic …

Read More »