Tag Archives: ireland

BoyleSports: A refined horse racing relationship and navigating Irish regulatory change

SBC News BoyleSports: A refined horse racing relationship and navigating Irish regulatory change

Vlad Kaltenieks, CEO of BoyleSports, outlines the operator’s strategic vision to enhance fan engagement in horse racing, potential challenges or opportunities arising from the new Irish regulatory Bill and the overall importance of the sport in the country. SBC: Is horse racing BoyleSports’ primary sports sponsorship focus in Ireland or does it form part of a multi-dynamic marketing strategy?   VK: …

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Playtech nets 2028 extension to Boylesports partnership

SBC News Playtech nets 2028 extension to Boylesports partnership

Playtech Plc has announced the early extension of its exclusive online gambling solutions supplier agreement with BoyleSports. As revealed this morning, the London Stock Exchange-listed technology group will continue to serve as the principal online sports betting and casino solutions provider to BoyleSports until 2028. BoyleSports, known as Ireland’s second-biggest gambling firm, has announced the early renewal of its agreement …

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Irish racing calls for exemption of GBR watershed rules impacting TV coverage 

SBC News Irish racing calls for exemption of GBR watershed rules impacting TV coverage 

Irish racing stakeholders have expressed their concerns about the current terms of the Gambling Regulation Bill (GRB), which they believe threatens the commercial viability of their heritage sports. This week, concerns were conveyed to the government by Horse Racing Ireland (HRI) and the Association of Irish Racecourses (AIR) regarding the GRB’s existing terms, which they argue limit the commercial opportunities …

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Majority of Ireland believe people should be free to bet responsibly in Lottoland poll

SBC News Majority of Ireland believe people should be free to bet responsibly in Lottoland poll

Three quarters of people in Ireland are against the outright ban of betting in the country, a study from Ireland Thinks on behalf of Lottoland has revealed. The research, which comes as the Government’s Gambling Regulation Bill 2022 enters the final stage of the legislative process, also indicated that 64% believe that people should be free to bet responsibly. Meanwhile, …

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FDJ closes €380m PLI deal to begin Irish journey

fdj

Groupe FDJ has finalised its €380m acquisition of Premier Lotteries Ireland (PLI), a transformative deal that will see the Paris Euronext lottery group take stewardship of the Irish National Lottery.  This morning, FDJ announced that it had acquired 100% of PLI share capital, taking control of the exclusive rights to operate the Irish National Lottery until 2034.  As declared on …

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Ireland warned of underestimating real problem gambling rates 

SBC News Ireland warned of underestimating real problem gambling rates 

The government of Ireland has been warned “that there is far more problem gambling in the Republic than previously believed.”  The assessment comes from independent public policy research agency the Economic and Social Research Institute (ESRI) which published its “Measures of Problem Gambling in Ireland” report. The ESRI study was commissioned by the Implementation Team supporting the establishment of the …

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Flutter to close the shutters on 21 Irish Paddy Power shops

paddy power dublin

Flutter Entertainment UK&I is rolling back the presence of its Paddy Power brand on the Irish high street, closing 21 betting shops at various locations across the country. Following a review of the Paddy Power Irish retail estate, the FTSE100 gambling group has opted to allow some licences to expire whilst others have been terminated early. Paddy Power, in the …

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James Browne: Irish gambling regulation is a public health measure

James Browne: Irish gambling regulation is a public health measure

Ireland’s Minister of State at the Department of Justice, James Browne – the politician with oversight of the country’s legislative changes on gambling – has commented on the results of a report into underage gambling. Published by Ireland’s Institute of Public Health (IPH), the report is based on data from the European School Survey Project on Alcohol and other Drugs …

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BoyleSports renews Fantasy5 FTP game powered by 20SHOTS

SBC News BoyleSports renews Fantasy5 FTP game powered by 20SHOTS

Sports betting games studio 20SHOTS has announced that BoyleSports has renewed terms to offer its flagship Fantasy5 free-to-play (FTP) game for a new football season.  The renewal comes after BoyleSports successfully integrated the FTP fantasy football game for last year’s Premier League season. BoyleSports launched its new offering of Fantasy5 on 3 August, made available to its customers in the …

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RMG states Irish ad ban could put future of racing broadcasting at stake

SIS horse racing ireland

The CEO of Racecourse Media Group (RMG) has been quoted in Irish media as predicting potentially dire outcomes for Irish horse racing should the country adopt significant restrictions on betting advertising. According to The Irish Times, Martin Stevenson commented on the impact an advertising ban could have on the operations of its Racing TV holding, saying that such a move …

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