Tag Archives: golf betting

Eireann Kelly, IMG ARENA: Golf’s in-play revolution

Eireann Kelly, IMG ARENA, at Betting on Sports Europe

Ahead of his appearance on the Betting on Golf panel at this week’s Betting on Sports Europe conference, IMG ARENA product director Eireann Kelly discusses the game-changing product that has transformed in-play betting on the sport.      SBC: Golf has lagged behind other sports as an in-play betting event. Why is that changing? Eireann Kelly: It is one of the most …

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Swing! Metric Gaming announces deal with Betstars

SBC News Swing! Metric Gaming announces deal with Betstars

Sportsbook platform provider and sports betting services specialist Metric Gaming today announced a commercial agreement with Amaya, the world’s largest publicly listed online gambling company. This deal is in relation to the provision of Metric’s pre-game, live and SuperLive® golf pricing feeds for Amaya’s Betstars sportsbook brand. Metric’s market leading pricing feed package will include classic pre-game markets, daily wagering opportunities on …

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