Australian gambling operator Tabcorp Holdings has selected specialist online gambling marketing agency Digital Fuel Ltd to lead the UK launch of its new brand ‘Sun Bets’ in cooperation with media publisher News UK. Digital Fuel will lead first stage marketing initiatives for the ‘Sun Bets’ brand that will aim to launch in early 2016. The brand was first announced in …
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Tabcorp to enter UK market in partnership with The Sun
Australian bookmaker Tabcorp Holdings has teamed up with News UK, publisher of The Sun newspaper, to launch a new online wagering and gaming business in the UK and Irish markets. The business will be known as Sun Bets and will launch in 2016. The new business will bring together Tabcorp’s capability in global wagering with News UK’s vast customer base …
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