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Betfred customers hope for snow as new ad reveals £5m festive draw

SBC News Betfred customers hope for snow as new ad reveals £5m festive draw

Betfred has launched its first ever Christmas advert introducing a new £5m festive draw. The bookmaker is going to make five online customers millionaires on the condition that it snows in London on Christmas Day, as set out in its ‘upbeat, feel-good’ campaign created by creative and production agency Zút. Betfred Chief Executive, Joanne Whittaker, commented: “With all the brilliant …

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