Sportium has become Manchester City’s latest sports betting partner, in a regional agreement focused on Latin American markets. As theofficial Latin American betting partner of the side, the Spanish company will receive digital and in-stadia branded assets at the Etihad Stadium, whilst co-branded content will be produced for its customers in the region. The deal is the Premier League club’s …
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LeoVegas gains Etihad Stadium presence in betting partnership
LeoVegas Group has formed an agreement with Manchester City to become the Premier League club’s official betting partner in both Europe and Canada. The operator is set to appear on the sleeves of the men’s training kit sleeve for the 2022/23 season. LeoVegas branding will also be seen across in-stadia assets at both the Etihad Stadium and Academy Stadium. Furthermore …
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