Tag Archives: Dan Levy

Smarkets expands Strive remit supporting SBK launch

Seeking to boost coverage of its newly launched SBK ‘true price’ sportsbook product, Smarkets has expanded the remit of its partnership with sports marketing agency Strive Sponsorship. Smarkets has worked with Strive since September of last year, appointing the London-based agency to develop brand-led content-rich marketing campaigns across social media verticals, promoting its Smarkets flagship betting exchange product. Expanding Strive’s …

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Smarkets appoints Strive to drive Social Media refresh

Online betting exchange Smarkets, has appointed London based sports marketing agency Strive Sponsorship as its social media lead, seeking to enhance its brand profile and content through Twitter, Facebook, YouTube verticals. Strive a specialist agency in engaging sports audiences, has been tasked with developing content-rich and brand enhancing campaigns for Smarkets, supporting the firm’s ongoing and future marketing initiatives. Dan …

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Smarkets forms ‘stats-led’ content partnership with Squawka

Online betting exchange Smarkets has moved to strengthen its football content coverage, announcing a strategic partnership with new Catena Media property Squawka (Squawka.com). Beginning this March, Smarkets and Squawka teams will combine resources to develop ‘stats-led content’ for football audiences on both portals. The in-depth content and match analysis will be pushed via multiple distribution channels including Twitter, Facebook, and …

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