Tag Archives: CX

Pandemic predictions revisited – was Bold360 right about the ‘new normal’ for CX? 

Pandemic predictions revisited - was Bold360 right about the ‘new normal’ for CX?

The pandemic has dominated headlines over the last 12 months. Even approaching a year on, it’s hard to say what the true fallout for customer experience (CX) will be. Back in March 2020, Bold360’s Head of Gaming Accounts Neel Davda made a series of predictions on how businesses will be affected by the pandemic. Now, he takes a look back …

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George Fotopoulos, Vermantia: Decoding the customer engagement enigma

Vermantia

Vermantia COO George Fotopoulos writes for SBC News about rising to customer expectations in the modern betting landscape. A few days back, I came across an interesting article in a quite famous economic magazine about customer experience (CX) and its importance in today’s business world for every industry.  The topic is not new since there has been a fuss around …

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Oisin Lunny: How the market leaders are getting phygital

Oisin Lunny, Senior Market Development Manager at OpenMarket, takes a look at how some retail companies are bridging the gap between the physical and the digital worlds. Certain words or phrases may irritate you, but they are often useful nonetheless. SoLoMo (SOcial, LOcal, MObile) and phygital (PHYsical + diGITIAL) would be two terms that instantly raise my hackles. But, together …

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