Tag Archives: Club Atlético River Plate

Codere continues ITALIA collaboration for River Plate themed advertising campaign

SBC News Codere continues ITALIA collaboration for River Plate themed advertising campaign

Codere’s sponsorship deal with Argentinian top-flight football club Club Atlético River Plate will feature at the centre of the firm’s latest marketing campaign.  The ‘Hinchadores’ advertising series was developed in partnership with marketing advertising agency ITALIA, and will serve to promote the ‘strategic partnership’ with the Argentine Primera División club.  Active in the European and Latin American gaming sectors, Codere …

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Codere to move to front of shirt in enhanced River Plate deal

SBC News Codere to move to front of shirt in enhanced River Plate deal

Codere has enhanced its partnership with Club Atlético River Plate as it now falls in the ‘main sponsor’ category of the Argentinian football team. The deal sees the multinational company, active in the gaming sectors in Europe and Latin America, secure front of shirt branding on River Plate’s official game and training jerseys. Carlos Sabanza, Head of Sponsorships at Codere, …

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Codere Online to commence Buenos Aires operations

SBC News Codere Online to commence Buenos Aires operations

Codere Online has confirmed that it will offer its web-based sports betting and casino products in Buenos Aires after receiving a licence from the city’s gambling regulator. Under the terms of a five-year licence approved by the Lotería de la Ciudad de Buenos Aires (LOTBA), Codere Online will be able to provide online gambling services via computer, tablet and mobile …

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Codere strengthens LatAm visibility with River Plate partnership

SBC News Codere strengthens LatAm visibility with River Plate partnership

Codere has strengthened its sports marketing activities in the Latin American market following an agreement with prominent Argentinian football team Club Atlético River Plate. The four-year deal will see the sports betting operator become the official betting partner of the Primera División team, whilst also gaining visibility via shirt sleeve branding for the initial stages of the deal. Expansion of …

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