Tag Archives: BTSport

SportPesa showcases its intensity with ‘Take Every Opportunity’

Kenyan betting group SportPesa has launched its first UK multi-media marketing campaign ‘Take Every Opportunity – #Makeitcount ’ developed under the creative guidance of sports marketing agency Chime Sports London. Launched this week across BT Sport football programming (EPL & Champions League matches) SportPesa marketing details that it seeks to showcase the high intensity the new betting brand will bring …

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Power Play… Sky secures majority of Premier League 2019-2022 broadcast rights

The English Premier League has sold the majority of its TV matchday broadcast rights for the period spanning 2019-2022. Updating stakeholders, Premier League governance details that it has sold two live broadcast packages to Sky Sports and BT Sport for a total sum of £4.46 billion. The Premier League still has two packages with a combined 40 matchday broadcasts remaining …

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