Tag Archives: Bettor Capital

Bettormetrics has successfully attracted Series A funding from investors Bettor Capital and Velo Partners.  Launching in 2022, the UK sports betting analytics provider has managed to expand its customer portfolio across the US and Europe with bookmakers who are utilising the company’s cloud-based analytics technology.  With the new funding, Bettormetrics will seek to further grow its client base by building …

Future Anthem has confirmed the appointment of Jessica Wu as Head of Marketing of the AI-power igaming personalisation studio.  Wu joins Future Anthem from Betway where she previously served as Head of Marketing for Canada, helping the sportsbook launch in the newly regulated market of Ontario. In her remit, Wu “will be responsible for spearheading Future Anthem’s marketing efforts, as …

LeoVegas AB has agreed to sell its 25% stake in igaming B2B venture BeyondPlay to Bettor Capital for €1.9m.  Currently finalising its sale to MGM Resorts, Leo Vegas had been an early-stage investor of BeyondPlay (formerly SharedPlay) since the start-up was founded in 2021. Led by founder Karolina Pelc, BeyondPlay is a specialist developer of multiplayer components/tools for igaming operators …

Distinct opinions surrounding the next phase of US online gambling growth and market make-up were voiced during the morning session of day two of the SBC Summit Barcelona last week.  While expressing conflicting opinions and insights, the panel comprising current US stakeholders agreed on one underlying principle… “there is no go-to-market strategy” for North American incumbents. “I think it’s pretty …

Future Anthem has announced an ‘enterprise milestone’, securing a multi-million-pound Series-A funding round led by Bettor Capital. Funds raised will be used to accelerate Future Anthem’s North American launch – as the start-up seeks to become the leading supplier of AI-powered marketing solutions and customised intelligence tools for North American operators.  Its bold ambitions have been backed by early-stage VC …