Even though esports is still in a formative phase, the market is snowballing – having become the ‘sport of choice’ for operators throughout the coronavirus pandemic. For BETER, the increased interest in esports presented a myriad of new opportunities to expand the reach of ESportsBattle. Let the ESportsBattle commence The ESportsBattle platform is powered by BETER. This means that BETER …
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BETER announces ‘unparalleled gaming experience’ with new CS:GO format
Sports and esports betting provider BETER has announced a new format for its coverage of Counter Strike: Global Offensive (CS:GO) tournaments, including live streaming, live data and odds. The new format aims to provide an ‘unparalleled gaming experience’ for competing players as well as ‘captivating and spectacular events’ for esports viewers. Prior to the launch of the updated format, ESportsBattle …
Read More »BETER partners with Asia Pro League tournament organiser
Sports and esports betting provider BETER has become a partner of the Asia Pro League, a new basketball league held in Central Asia. This partnership aims to equip the basketball events with reliable and accurate trading provided by BETER, creating a wide variety of content for world betting operators. The Asia Pro League holds basketball tournaments and organises their live …
Read More »Why JKR is taking a ‘partnership first’ approach to its investments
JKR Investment Group has already established itself as a key partner for international companies including BETER and Betegy that provide B2B solutions to the world’s biggest sportsbooks. But for both Alexander Gusev, the company’s CEO and Nikola Teofilovic, JKR’s Senior Investment Manager, the key to its success can largely be attributed to strong partnerships, industry expertise and a customer-first approach. …
Read More »Setka Cup opens new table tennis tournament location in Prague
The Setka Cup table tennis tournament is now active in the European Union after opening a new location in Prague, Czech Republic, adding to the rooms it had used in Ukraine across Kyiv, Dnipro and Lviv. The international platform, powered by BETER, is now played across 12 rooms with a total area of 3,487 sq. meters. It currently consists of …
Read More »Three years of BETER – creating fast ‘beterable’ content for the betting industry
Alex Barkar, founder and CEO of BETER, delivers a timeline for the company’s journey from sports content startup to established provider targeting maximum reach for its solutions, including both live streams and odds for the Setka Cup and ESportsBattle tournaments, as well as worldwide esports events coverage. 2018 – what BETER time to start? The creation of our company was …
Read More »Betbazar: Playing a ‘matchmaker’ role for global sportsbooks
Betbazar is fast becoming an ‘industry matchmaker’ finding the right bookmakers for the carefully chosen components of its portfolio. We spoke to the company’s CEO Alex Iaroshenko (pictured) to learn more about its growing role in the market, key contributing suppliers, scouting new opportunities for its global ‘sales house’ and getting involved in the newly regulated Ukrainian market. SBC: Hey …
Read More »Betbazar offers revenue boost with unique sports coverage
More and more gambling operators are turning to Betbazar to boost their product portfolios with unique table tennis and esports content. With many sports events last year wiped out by Covid-19, and those that remained played out with no audience, gambling operators looked to change up their product portfolios to increase player engagement and recover lost revenues. As a result, …
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