The Advertising Standards Authority (ASA) has warned Ladbrokes over an advert featuring social media personality Jake Paul after his boxing match against Tommy Fury. Ladbrokes had posted a tweet prior to the fight in February 2023 featuring an opinion poll and the question ‘So, we’ve got to ask the question… What’s next for Jake Paul? Vote here now’. Twitter followers …
Read More »Tag Archives: Advertising Standards Authority (ASA)
ASA in bet365’s corner over Chris Eubank Jr tweet
The Advertising Standards Authority (ASA) has ruled in favour of bet365 regarding a tweet from the bookmaker featuring professional boxer Chris Eubank Jr. bet365’s tweet ahead of Eubank’s clash against Liam Smith at the Manchester Arena on 21 January 2023 was examined to determine if it would have a strong appeal to young people. The tweet in question read “It’s …
Read More »ASA rules against kwiff for Portsmouth FC casino ad
The Advertising Standards Authority (ASA) has issued a warning to kwiff after an advert for the operator’s casino offering appeared in a Portsmouth FC news article about the club’s younger supporters. Specifically, the ad was for the Book of Dead slot game, promoting free spins offers and an ‘18+ new customers only’ accompanying text, and was featured in a news …
Read More »Charities ‘really disappointed’ as Paddy Power ‘mocks autism’ in Spurs ad
Paddy Power’s new advert on Youtube for Tottenham Hotspur has been slammed after two UK charities claimed it is making a joke of the autistic community. The campaign aimed to mock what it’s like being a fan of the club through the use of what seems to be a ‘Spurs Sensory Room’, with photographs displaying Spur’s ‘lack of achievements’, a …
Read More »Santa omission leads to ASA ruling in Flutter’s favour on ex-footballer ads
The Advertising Standards Authority (ASA) has ruled in favour of Flutter Entertainment’s Paddy Power and Sky Bet sportsbook brands. In both cases, two complainants argued that two separate adverts involving retired footballers – Peter Crouch with Paddy Power and Micah Richards with Sky Bet – had appeal to under-18 audiences. Reaching out to SBC, Felix Faulkner, Solicitor at Poppleston Allen, …
Read More »ASA reprimands Ladbrokes for Premier League players tweet
The Advertising Standards Authority (ASA) has ordered Ladbrokes to remove a tweet after the bookmaker was found to have violated Committee on Advertising Practice (CAP) rules. In October 2022, the Entain sports betting brand published a tweet featuring a reel of Premier League footballers Philippe Coutinho, Jesse Lingard and Kalidou Koulibaly. The prominent footballers were pictured alongside text reading “Can …
Read More »Lottoland online ad complaint upheld by ASA
A complaint lodged against paid-for online ads for Lottoland has been upheld by the Advertising Standards Authority (ASA) for misleading marketing. The adverts were featured on Bing and Google, with the former featuring the caption “Lottoland Irish Lottery – Only £2 Here” and “£209m US Powerball Lotto. £56m Megamillions 6for1. Contact us. Play Here”. The complainant lodged their query with …
Read More »Paddy Power defends ‘real-life example of stuffing up’ ad against ASA complaints
The Advertising Standards Authority (ASA) has upheld two complaints against a Paddy Power TV advert for depicting ‘socially irresponsible’ gambling. In particular, the Flutter Entertainment brand was accused by complainants of portraying gambling as taking priority over family life for showing ‘someone so occupied by gambling that they made an inappropriate remark in conversation’. The commercial in question featured a …
Read More »ASA details ‘tougher content restrictions’ on gambling ads
The Advertising Standards Authority (ASA) has outlined more stringent restrictions on gambling advertising, as well as limitations on influencer marketing, in order to safeguard young consumers. Publishing the annual report into advertising viewership in 2021, the ASA and Committee on Advertising Practices (CAP) revealed that children’s exposure to gambling commercials had fallen by just over a third, whilst alcohol ad …
Read More »GambleAware: ASA report ‘encouraging’ but ‘much more to be done’ on betting ads
The Advertising Standards Authority (ASA) published its report into children’s exposure to age restricted advertising yesterday focussed on gambling and alcohol products, demonstrating a decline for both. Issuing its own update today, GambleAware has described the findings of the research as ‘encouraging’, but added that children were still exposed to be gambling marketing more than alcohol, and that it would …
Read More »