Tag Archives: Adrian Filby

William Hill to operate in-stadium sportsbook at Celtic FC

Celtic Park William Hill

William Hill has signed a partnership with the Scottish top-flight’s Celtic FC, becoming the club’s official in-stadium betting partner. This will allow the 888Holdings-owned brand to operate betting facilities at the Scottish Premiership champions’ Celtic Park stadium for the next two seasons.  The bookmaker plans to offer exclusive offers and promotions to Hoops fans as the 2022-23 campaign continues, with …

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#bofcon2017 – Exploring marketing value outside of the Premier League

deal - Copyright: andreypopov / 123RF Stock Photo

Speaking at Betting on Football 2017, Nottingham Forest Commercial Manager Mark Bullock confirmed a renewed sponsorship deal with 888sport, described as “the biggest in the club’s history”. Bullock hailed the ongoing success of the partnership with the Gibraltar-based 888sport, which has helped the club to successfully “combine a binary market with the engaged, emotive fan”. As part of the deal, …

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