Tag Archives: Adrian Filby

#bofcon2017 – Exploring marketing value outside of the Premier League

deal - Copyright: andreypopov / 123RF Stock Photo

Speaking at Betting on Football 2017, Nottingham Forest Commercial Manager Mark Bullock confirmed a renewed sponsorship deal with 888sport, described as “the biggest in the club’s history”. Bullock hailed the ongoing success of the partnership with the Gibraltar-based 888sport, which has helped the club to successfully “combine a binary market with the engaged, emotive fan”. As part of the deal, …

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